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Forbes Indonesia 2013 February (e-magazine full)
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Indonesia
Money & Medicine • OJK’s Muliaman Hadad
RP 50,000
Teddy Rachmat
builds Triputra into
a commodities
powerhouse
february 2013
VOLUME 4 ISSUE 2
www.forbesindonesia.com
GROWTH
STORY
www.bankmayapada.com
Mayapada Tower, Ground Floor – 3rd Floor
Jend. Sudirman Kav.28 Jakarta 12920 – Indonesia
Phone : +62 21 5212288, +62 21 5212300
Leading you to Indonesia
For over two decades, Bank Mayapada has proven to be a strong and reputable bank
in Indonesia. We offer a wide range of financial services to meet our clients’ personalized
business needs supported by state of the art IT and knowledgeable staff. With over than
170 branches in 19 provinces in Indonesia, Bank Mayapada will continue to serve the ever
growing economy in Asia.
dps mayapada final.indd 8 7/3/12 7:46 PM
www.bankmayapada.com
Mayapada Tower, Ground Floor – 3rd Floor
Jend. Sudirman Kav.28 Jakarta 12920 – Indonesia
Phone : +62 21 5212288, +62 21 5212300
Leading you to Indonesia
For over two decades, Bank Mayapada has proven to be a strong and reputable bank
in Indonesia. We offer a wide range of financial services to meet our clients’ personalized
business needs supported by state of the art IT and knowledgeable staff. With over than
170 branches in 19 provinces in Indonesia, Bank Mayapada will continue to serve the ever
growing economy in Asia.
dps mayapada final.indd 8 7/3/12 7:46 PM
2 | FORBES INDONESIA february 2013
Indonesia
8 | FACT & COMMENT // Steve Forbes
Obama’s ugly foreign policy legacy.
10 | CURRENT EVENTS // David Malpass
The battle to limit government: America needs to win now.
healthonomics
14 | Hospitals Calling
The country is in the midst of an unprecedented drive to expand the hospital industry.
By Ulisari Eslita
18 | Good Health For All
Hasbullah Thabrany’s long desire to ensure all Indonesians have access
to healthcare is about to be realized.
By Sonya Angraini
20 | Beyond Drugs and Drugstores
Long known for its drugstore chain, Kimia Farma under Rusdi Rosman
is now undergoing a major expansion.
By Renjani Puspo Sari
22 | Extreme Makeover
Marcus Pitt is revamping the Soho Group to better compete
as the healthcare system undergoes its own transformation.
By Jeffrey Hutton
24 | Healthcare Outlook 2013 // Frost & Sullivan
On the brink of major transformation.
issues & ideas
26 | Taking the Reins
As the first chairman of the OJK, Muliaman Hadad explains how the agency will operate.
By Sonya Angraini
30 | The Fight Over Pa pua’s Savanna
Developing Papua’s Merauke area could help the country but plans to do it are controversial.
By Renjani Puspo Sari
32 | fresh thought // Taufik Darusman
And then there were ten.
33 | global viewpoint // Jennie S. Bev
Post-industrial network synchronization.
COVER Photograph by
ahmad zamroni / Forbes indonesia
p PAGE 34
“A partnership
enables you to
have a check and
balance. In tennis
or badminton, a
single player can
not win against
double player.” —TEDDY RACHMAT,
OWNER OF TRIPUTR A GROUP
contents — february 2013 volume 4 issue 2
february 2013 FORBES INDONESIA | 3
BNI FEB 2013 REVISI OK 1 2/4/13 6:35 PM
4 | FORBES INDONESIA february 2013
cover stor y
34 | Growth Story
Teddy Rachmat has been a success as both a top executive and an entrepreneur,
and one of his few regrets is not being more of the latter sooner.
By Gloria Haraito
companies & people
42 | Keeping It Simple
Under Jerry Ng, BTPN’s focus on core businesses and
customer service are keys to its performance.
By Ardian Wibisono
46 | The Strata Succession
With his brother and now his son, Raj Kumar put a non-Chinese face
on the Lion City’s real estate map.
BY NAAZN EEN KARMALI
50 | property perspectives // Todd Lauchlan
Jakarta: it’s good to be number one.
51 | marketing insights // Hermawan Kartajaya
Changing the game in 2013.
philanthro py
52 | Lessons of the Forest
Butet Manurung learned to teach in new ways
to reach her students in the Sumatran jungle.
By Ulisari Eslita
THE WORLD’S MOST POWERFUL PEOPLE
54 | Power Players
There are 7.1 billion people on the planet. These are the 20 who matter.
58 | inside the koch empire
They control one of the world’s great companies. Liberals (and competitors) may hope
they go away, but Charles Koch and his brother David are just getting started.
By Daniel Fisher
66 | reality check // James Kallman
Daring to dream of things that never were.
forbes life
68 | In the Rough
In Cempaka, miners still look for diamonds using traditional methods.
72 | Po wer Slide
The sport of drifting is becoming bigger in the country.
By Yessar Rosendar
74 | Pick Of The Litter
Craig Jackson owns and runs the hugely successful Barrett-Jackson Collector Car
Auction. The best part about his job? He gets to keep a few cars himself.
By Hannah Elliott
78 | the eye // Yessar Rosendar
p PAGE 52
“I lived together
with them and
shared everything.” —BUTET MANURUNG, SOKOL A
“JUNGLE SCHOOL” FOUNDER
p PAGE 42
“It’s the same
thing with
pensioners, if they
are healthy they
will live longer
and remain as
customers.”
— Jerry Ng,
BTPN FINANCIAL ADVISOR
contents — february 2013 volume 4 issue 2
february 2013 FORBES INDONESIA | 5
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6 | FORBES INDONESIA february 2013
Editorial Department
Chief Editorial Advisor Justin Doebele
Editor-At-Large Taufik Darusman
Senior Writers Ardian Wibisono
Writers Ulisari Eslita, Gloria Haraito,
Renjani Puspo Sari
Reporters Sonya Angraini, Yessar Rosendar
Art Director Mirna Lidya Aprilla
Photo Editor Ahmad Zamroni
Executive Assistant Seli Widiati
Editorial Intern Adelia Anjani Putri,
Arya Satya Nugraha, Hamish McNicol
Business Department
Publisher Jusuf Wanandi
Associate Publisher Grace Wong
Circulation & Subscription Manager Andriansyah
Circulation Executive Desi Yulieta
Production Manager Mudafid Riyanto
Senior Adv. Manager Tanti Jumiati
Senior Adv. Sales Executive Hilman Ahmad
PR & Event Manager Rafki Ismael
Executive Assistant Marketing Nancy Heryana
Accounting Manager Indrawati Sonjaya
Accounting Supervisor Inge Stephanie
Accounting Executives Ary Purnomo
Administrative Assistant Fitriyah
PT Wahana Mediatama
President Director Millie Stephanie
Vice President Director Victoria Tahir
President Commissioner Jonathan Tahir
Vice President Commissioner Maria Lukito
Forbes Media LLC
Chairman & Editor-in-Chief Steve Forbes
President & CEO Mike Perlis
Chief Product Officer Lewis D’Vorkin
President & Publisher, Forbes Asia
William Adamopoulos
Editor, Forbes Asia Tim Ferguson
FORBES INDONESIA
SIDELINES
Next year is in the spotlight due the presidential elections. But an equally
important event is slated to happen in the same year, the effects of
which will perhaps be as profound as those coming from whomever
wins the election. What is the event? The introduction of a system guaranteeing
universal healthcare coverage to all citizens—starting first with the poorest of
the poor and then extended to everyone. The Badan Penyelenggara Jaminan
Sosial (BPJS) will be a grand experiment—on a global scale. When implemented,
it will reportedly be the world’s largest “single-payer” national health scheme,
meaning one agency will be responsible for collecting the premiums and paying
the bills.
Improving the health of its citizens has long been a point of pride for the
country, which has made enormous progress in areas such as infant mortality
and life expectancy over the years. The introduction of the BPJS can be seen as
another step—and a big one—in this important journey. If all goes according to
plan, the BPJS will be the catalyst for a wholesale renovation of the country’s
healthcare system. Along with creating more rationalization in pricing for
healthcare practices, it should also drive more consistent, and higher, standards
for care nationwide. The reform will create huge new demand, thus providing
a reason for entrepreneurs and investors to deliver the supply—across a wide
spectrum of goods and services. Geography should be less of a barrier to quality
care, as there will be new incentives to build facilities in areas where before
there were none.
The articles in this package on healthcare cover the various aspects of this
coming revolution, from an interview with Professor Hasbullah Thabrany who
is the intellectual father of the BPJS and has worked hard to see it become a
reality, along with preparations underway at a leading state firm—PT Kimia
Farma—and a leading private one—PT Soho Group—to prepare themselves for
this coming transformation of the healthcare sector. The change cannot come
too soon. Having a vital healthcare sector is a critical part of any developed
economy—as an industry that creates many high-paying and high-value jobs and
also as one that underpins the health, literally, of the economy.
Whatever happens in the next few years will no doubt be watched closely by
others to see what lessons can be learned from Indonesia’s grand experiment.
Ensuring that everyone can feel secure about getting adequate healthcare when
needed is no small accomplishment. F
Next Year’s
Other Big Event
FORBES Indonesia is published by PT Wahana Mediatama under
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FEBRUARY 2013 • Volume 4 Issue 2
Indonesia
Justin Doebele
Chief Editorial Advisor