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Tài liệu Oganizational behavior analysis by Professor Randy ppt
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Sample Submitted by Professor
Randy
RANDALL DUNHAM Jul 25, 2012 4:55 PM
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Students--here is an example submission created by a student from the OB course I teach at U. Wisconsin.
Here assignment was a bit different than yours and this submission was on topics that are different than yours
but this can give you an idea of what a good "OB in the News" submission looks like. This sample is longer than
most of yours will need to be. I look forward to reading your submissions. Randy.
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Citation:
Burkitt, Laurie. "Wal-Mart Picks New China Chief." Wall Street Journal [New York] 08 Feb 2012. Web. 19 Feb.
2012. <http://online.wsj.com/article/SB10001424052970203315804577208842548320960.html?
KEYWORDS=walmart china >.
(Reading Citation)
Wyman, O. (1998). Strategic organization design: An integrated approach. Delta Organization & Leadership,
pp. 1-16.
Summary:
Within the past few years, Wal-Mart has ventured into the market of China. Struggling to gain ground against its
competitors, the company has started the process of changing their management strategy. Greg Foran was
recently appointed chief executive of Wal-Mart China, despite his lack of experience in the Chinese market.
According to the article, analysts believe that Wal-Mart has intentions of conducting business according to
western practices and with this new management approach they will have a closer connection with their
headquarters. The company also invested in staff training and the creation of a compliance team in order to
eliminate previous regulatory issues.
It was emphasized that as the new manager, Foran will focus on re-building Wal-Mart’s image in China. He will
also be responsible for overseeing an expansion of the number of stores in China. However, despite the
expansion plan, Wal-Mart is still facing tough competition with local Chinese retailers and it is unsure whether or
not their low-cost business model will work as it does in the U.S. Another aspect that the company is struggling
with is accommodating customer needs in China. Wal-Mart states that the stores have Chinese managers in
order to tailor to customer demand and they also carry regional specialties. The article concludes with the