Steve Jobs.Other books in the People in the News series phần 8 pptx

70 Steve Jobs

Jobs knew he had to take some radical steps to save Apple.

One of the first things he did was make a deal with Microsoft. In

exchange for $150 million, all Macintosh computers would use

Microsoft’s Explorer web browser and its Office software. Jobs

announced the deal in August 1997 in front of a large audience

of Apple devotees at the annual MacWorld Conference and Expo

in Boston. This audience booed the announcement.

In the past, Jobs had accused Microsoft of stealing the idea

for Windows from Macintosh. Many Apple devotees looked at

Microsoft as the enemy, and they felt betrayed by Jobs. But Jobs

knew that this was the best way to help Apple financially, and he

was right. The value of the company’s stock rose 33 percent as a

result of his action.

He is Back

With enough money to keep the company afloat, Jobs turned his

attention to Apple’s employees and products. He seemed to be

everywhere. He spent hours walking around the Apple campus,

questioning whomever he met about who they were and what

Apple lost over $1 billion under Gil Amelio, right, and Jobs

returned to Apple as interim CEO.