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Guide to the census
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GUIDE TO
THE CENSUS
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GUIDE TO
THE CENSUS
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GUIDE TO
THE CENSUS
Frank Bass
BLOOMBERG; PRESS.
A n Impri^t)Qfj-
Cover design: C. Wallace.
Cover image: United States © Pavel Khorenyan/ iStockphoto.
Copyright © 2013 by Frank Bass. All rights reserved.
Published by John Wiley & Sons, Inc., Hoboken, New Jersey.
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Library o f Congress Cataloging-in-Publication Data:
Bass, Frank.
Guide to the census / Frank Bass.
p. cm. - (Bloomberg financial series)
Includes bibliographical references and index.
ISBN 978-1-118-32801-9 (cloth); ISBN 978-1-118-41989-2 (ebk); ISBN 978-1-118-43395-9 (ebk);
ISBN 978-1-118-41660-0 (ebk)
1. United States-Census. 2. United States-Census-Methodology. 3. United States-Statistical
acrvicca. 4. U nited States. Bureau o f th e C entua. I. '¡"¡ill
HA37.U55B373 2013
317.3-dc23
2012041636
Printed in the United States of America
10 987654321
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V ■ If“' Paper from
7 ? responsible sources
FSC® C005928
This book is dedicated to my fam ily: M y wife Lisa, who has been
unfailingly supportive and patient during the writing o f this book, even
during the most stressful o f circumstances and largest o f anim al
breakouts; my children, Robin, John a n d Will, who have invariably
lifted m y spirits when most needed; my parents, Charles and the
late M ary Lucy Bass, whose love and advice have always been
incomparable; and my brothers, Richard a nd B.J., who read almost as
much as I d id as children, a nd who have always encouraged me.
Contents
A cknow ledgm ents xi
Introduction xiii
PART I: GUIDE TO THE DECENNIAL CENSUS
CHAPTER 1
The Evolution of the Census 3
Who Relies on the Census? 5
Understanding the Current Census 11
Following Census Results 13
Conclusion 14
Notes 15
CHAPTER 2
Understanding Census Geography 17
Narrowing Geographical Scope 18
Working with Standard Geographies 20
Avoiding Geographic Confusion 22
Working with Very Small Geographies 25
Conclusion 28
N otes 28
CHAPTER 3
Understanding Basic Census Counts 29
Determining Political Representation 30
Creating Political Boundaries 31
Understanding the Fundamentals o f Redistricting Files 33
Analyzing Age, Gender, and Detailed Race Data 35
Conclusion 37
Notes 38
viii Contents
CHAPTER 4
Analyzing Critical Relationships 41
Understanding Household Relationships 42
Digging Deeper into Household Relationships 45
Making Sense of Summary File 2 46
Notes 48
CHAPTER 5
Working with H ousing Data 49
Grasping the Basics of Housing 50
Understanding Populations within Households 52
Conclusion 54
Notes 55
CHAPTER 6
A nalyzing Race and Ethnicity 57
Understanding Emerging Groups 58
Analyzing Tribal Affiliations 62
Conclusion 63
Notes 68
PART II: THE AMERICAN COMMUNITY SURVEY
CHAPTER 7
Using the American Community Survey 71
Resolving Expensive Data Collection 72
Understanding Potential Weaknesses 74
Modifying Future Surveys 74
Conclusion 76
Notes 77
CHAPTER 8
M aking Sense of H ousing 79
Comparing ACS Housing Data with Decennial Census 80
Assessing Populations with Housing Data 81
Using Ancillary Figures for Insight 84
Conclusion 85
Notes 87
CHAPTER 9
Learning about Education 89
Correlating Education and Economic Achievement 90
Discovering Geographic Patterns in Educational Attainment 92
Contents ix
Assessing Strengths and Shortcomings of ACS Education Data 97
Conclusion 99
Notes 102
CHAPTER 10
Speaking the Languages 103
Speaking the Language 104
Conclusion 110
Notes 110
CHAPTER 11
Working w ith Occupations 111
Understanding Types of Jobs 112
Analyzing Specific Occupations 113
Analyzing Military Service 117
Conclusion 120
Notes 120
CHAPTER 12
A nalyzing Transportation Trends 123
Establishing Vehicle Use 124
Determining C om m uting Patterns 124
Gauging the Importance o f Com m uting Patterns 128
Conclusion 131
Notes 131
CHAPTER 13
A ssessing Income 133
Understanding Income Variability 134
M casu iin g Poveny 135
Assessing Income Distribution 139
Conclusion 143
Notes 144
CHAPTER 14
A nalyzing Health Data 145
Understanding Types o f Health Insurance 146
Parsing Disability Data 146
Understanding N utrition Data 148
Overlooking an Obvious Health Data Point 150
Conclusion 152
Notes 152
X Contents
PART III: RESOURCES
APPENDIX A
Using American FactFinder
APPENDIX B
Using Raw Data Files
APPENDIX C
Glossary of Census Terms
APPENDIX D
O nline Resources
APPENDIX E
M apping Census Data
APPENDIX F
Comparing Census and American Com m unity
Survey Characteristics
About the Website
About the Author
157
171
197
221
225
231
235
237
Index 239
Acknowledgments
I ’ve been privileged to work with a number of people over the years who have
provided me with their expertise, knowledge, and patience. I have to begin
by thanking the late Freda McVay at Texas Tech University, who shooed an
incorrigible introvert out the door of her basic reporting class and told me
to come back when I had a good story. Jennifer Allen, formerly of Columbus
Commercial Dispatch, was the best editor that any cub reporter could have. Jim
Tharpe, managing editor at the Alabama Journal, guided a team of extremely
young reporters to a Pulitzer Prize and taught me more than anyone about
the craft of journalism and the possibilities of data. I bow to the entire staff
of the late, lamented Houston Post, who taught me that you didn’t have to
drink and be a curmudgeon to have fun in journalism, although it certainly
helped. Caleb Solomon, now managing editor at the Boston Globe, was kind
enough at the Wall Street Journal to provide me with computer software, an
expense account to roam my native Texas, and a wealth of knowledge about
business journalism. I was blessed at the Associated Press to be hired by Bill
Ahearn, a visionary who grasped the possibilities of data-oriented reporting
even before the organization had thought to acquire personal computers for
its writers; supervised by Sandy Johnson, an editor of impeccable judgment
and grace under pressure; and managed by John Solomon, whose enthusiasm
fo r b ig sto rie s a n d olcill in p r e s e n tin g th e m wan (a n d re m a in s ) u n p a ra lle le d in
the business.
O ne hopes my best work is not behind me, especially if that one is
Susan Goldberg, my editor at Bloomberg News. In supervising the Washington
bureau and our state and municipality team, Susan has proven many times
that patience and enthusiasm aren’t mutually exclusive character traits. I owe
a considerable debt to Mike Riley, editor at Bloomberg Government, who
hired me for a good job and sheltered me from some not-so-good ones.
I’m also fortunate to work frequently for Amanda Bennett, our projects and
investigations editor who has probably forgotten about more of her awardwinning stories than most newsrooms have earned, and Bob Simison, our
xii Acknowledgments
in-house “story doctor” who generously serves as a “story trauma surgeon” in
my case. Mark McQuillan in Washington and Flynn McRoberts in Chicago
have provided me with superb guidance, good humor, and mild obsessivecompulsive editing behaviors that have frequently kept me out of trouble.
I may have written this book; Matt Winkler wrote our book on writing
books, and I owe him thanks for his vote of confidence in green-lighting this
project, as well as apologies for any deviations from the proper use of the
mother tongue.
“It takes a village,” Paul Overberg, a journalism colleague at USA Today
and census guru extraordinaire, reassured me a couple of years ago when I
e-mailed with a panic-stricken message about an error in my Gini coefficient
calculations. 1 owe a considerable debt to both Paul and Steve Doig, formerly
of the Miami Herald and now teaching at Arizona State University, for their
patience in showing me the possibilities of the census through Investigative
Reporters and Editors workshops and conferences. They’ve provided assistance throughout the years without making me feel like the village idiot. I’ve
also been lucky enough to benefit from the accumulated wisdom of top-notch
researchers and data savants, such as Mark Horvit, former Post colleague and
executive director of IRE; Jeff Porter at the University of Missouri and the
Association for Health Care Journalists; Bill Frey at the Brookings Institution;
D ’Vera Cohn at the Pew Research Center; Michelle Levander at the University of Southern California’s Reporting on Health project; and, I often think,
the entire support and public information staffs at U.S. Census Bureau, SAS
Institute (with a particular shout-out to Beverly Brown), and rhe University
of Minnesota Population Center. All have been unfailingly gracious in the
face of many cringe-inducing questions from the author.
Any and all errors and omissions are mine, and reflect only an occasional
lapse of poor judgment on the above people who have helped me through
the years.
Introduction
Not everything that can be measured matters, and not everything that matters
can be measured.
Albert Einstein
No reasonable person would argue that the Census Bureau’s compilation
of data is anything other than an extraordinarily helpful addition to our
understanding of the United States. Every decade, Americans use the bureau’s
data to reorganize the representative structure that guides the world’s oldest
continuous democracy. Every year, Americans take demographic, economic,
social, and housing data from the American Community Survey and use it to
direct about $450 billion in tax money to specific programs. Schools get built,
roads are paved, hungry people are given food, and sick people get healed as
a result of accurate, timely data.
The numbers are also used for less-tangible purposes. The figures help
us define ourselves. More than 30 years ago, Hispanics didn’t exist as part
of the traditional decennial census. In 1980, the first time that Latinos were
actually counted, there were 14.6 million. More than 50 million Americans
described themselves as Hispanics in the 2010 census. There weren’t any
computer-based occupations in the 1950 census; nine of the 526 detailed
occupations listed in the annual American Community Survey include the
phrase “computer.”
Revolutions are easy. Evolutions take time.
It’s important to limit expectations. It’s helpful to understand the limits
of quantification when it comes to economics, and all other quantitative
sciences, for that matter. In a 1968 speech at the University of Kansas, less
than three months before he was killed, U.S. Senator Robert F. Kennedy
observed that the gross national product, perhaps the single most important
economic indicator of the age, suffered a few major shortcomings. The figure,
Kennedy said, failed to “allow for the health of our children, the quality of
xiii
xiv Introduction
their education or the joy of their play. It does not include the beauty of our
poetry or the strength of our marriages, the intelligence of our public debate
or the integrity of our public officials. It measures neither our wit nor our
courage, neither our wisdom nor our learning, neither our compassion nor
our devotion to country, it measures everything in short, except that which
makes life worthwhile. And it can tell us everything about America except
why we are proud that we are Americans.”
Ultimately, the limits to the billions of individual records contained in
the decennial census and the annual American Community Survey are set
by the users imagination and creativity. Demographic, social, economic, and
housing changes can help tell the story of a single city block or a nation. The
data can measure the change over a year, or over a generation. They can be
useful or they can be extraneous.
Like any other quantitative exercise, analyzing census data won’t yield
answers. It will only give you the best questions, and frequently, that’s the
most difficult part of the exercise.