Digital transformation for smart business - smart city in a post - pandemic world / Nhiều tác giả

The 4th International Conference on Business

(ICB) 2021, organized by Ho Chi Minh City Open

University (HCMC-OU), in conjunction with University

of Economics Hochiminh City, the United Nations

Industrial Development Organization (UNIDO), Berlin

School of Economics and Law (Germany), University of

Rouen (France), University of Paris 13 (France),

International Association of Sustainable Tourism

Management (AIMTD), Solvay Brussels School of

Economics and Management (Belgium), and University

of International Studies of Rome (Italia).

ICB 2021 brings together leading academic

researchers, scholars and practitioners to an interesting

knowledge sharing and exchange event which covers a

wide spectrum of scholarships of Digital Transformation

for Smart Business - Smart City in a Post-Pandemic

World.

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

i | I C B 2 0 2 1

The 4th International Conference on Business – ICB 2021

DIGITAL TRANSFORMATION FOR

SMART BUSINESS - SMART CITY IN

A POST-PANDEMIC WORLD

ISBN: 978-604-79-3072-2

Finance Publishing House

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

ii | I C B 2 0 2 1

CONTENTS

ICB 2021: DETAILED PROGRAM ................................................................................... i

WELCOME NOTES ......................................................................................................... xii

ICB 2021 KEYNOTE SPEAKERS ................................................................................. xiv

Keynote Speaker: Asoc.Prof. Ngo Viet Liem .............................................................. xv

Topic: Transcending boundaries: Opportunities and challenges ......................... xv

Keynote Speaker: Prof. Carsten Baumgarth ............................................................. xvi

Topic: From the Chess Turk to Pepper – Service robots as brand touch points xvi

Keynote Speaker: Asoc.Prof. Ducku Seo ................................................................... xvii

Topic: Smart design startup by integrated technologies ..................................... xvii

Keynote Speaker: Prof. Wim Vanhaverbeke ........................................................... xviii

Topic: Digital technologies and challenges for the innovation ecosystem

management ............................................................................................................ xviii

ICB 2021 PANEL DISCUSSIONS .................................................................................. xix

REIMAGINING MARKETING IN THE NEXT NORMAL ................................... xx

OPTIMISATION IN SUPPLY CHAIN MANAGEMENT: THE CASE OF E￾RETAILING .................................................................................................................. xxi

SMART CITY APPROACH TO SUPPORT STARTUP ECOSYSTEM ............. xxii

AI AND ITS APPLICATIONS FOR FINANCE AND ACCOUNTING .............. xxiii

List of ICB2021 Steering Committee ............................................................................ xxiv

List of ICB2021 Organizing Committee ........................................................................ xxv

List of Reviewers ............................................................................................................. xxvi

List of Session Chairs ................................................................................................... xxviii

List of Secretaries ......................................................................................................... xxix

List of Authors ................................................................................................................ xxx

SESSION MK1 .................................................................................................................... 1

Utilizing OTA during COVID-19 in Ho Chi Minh: integrating personal

innovativeness to the UTAUT framework ..................................................................... 2

Linh, Nguyen Duy Yen, Huan, Nguyen Hong .............................................................. 2

Online purchase intention during social distancing: the role of online trust and

shopping experience as moderators ............................................................................. 14

Bach Vo Vuong, Van Nguyen Thanh Phi, Nguyen Le Truong ................................... 14

Consumers’ continuance intention toward mobile food ordering apps in Covid-19

context: Evidence from Ho Chi Minh City, Vietnam ................................................. 32

Nguyen Viet Duy Hung, Kieu Anh Tai ....................................................................... 32

SESSION MK2 .................................................................................................................. 49

How does self-service technologies involuntary use affect customers’ comfort,

intention to reuse? .......................................................................................................... 50

Nguyen Thi Trang, Kim Sungho ................................................................................. 50

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

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The impact of customer experience with humans and artificial intelligence chatbots

on customer loyalty: the role of customer engagement and emotional intelligence 51

Dinh Van Hoang, Kieu Anh Tai .................................................................................. 51

Effects of spatial presence on online experience, attitude change, and behavior in a

virtual reality tourism advertising context .................................................................. 68

Huong Xuan Ho; Angelina Nhat-Hanh Le, Huynh Dinh Thai Linh ........................... 68

Smarter email marketing: An experimental study to enhance reaction and

retention rate .................................................................................................................. 78

Vu Tien Dung, Trinh Viet Dung ................................................................................. 78

SESSION MK3 .................................................................................................................. 95

Understanding mobile shopping consumers’ continuance intention during covid-19

epidemic .......................................................................................................................... 96

Nguyen Ngoc Xinh, Dang Quan Tri ............................................................................ 96

Post-adoption of online shopping: Do herding mentality or health beliefs matter?

....................................................................................................................................... 117

Trinh Thuy Anh, Kieu Anh Tai, Nguyen Dang Hien ................................................ 117

Product market-fit framework to transform post pandemic: The case of

Vietnamese SMEs ........................................................................................................ 118

Le Thi Phuong Lien ................................................................................................... 118

SESSION MK4 ................................................................................................................ 130

Influence of collectivism on the intention to use digital payment: an empirical study

among the youth in Vietnam ....................................................................................... 131

Dang Quan Tri, Chau The Huu ................................................................................. 131

Influential artists and music in brand co-creation: how does it change brand

perception and impact consumer behavior? ............................................................. 151

Dinh Tien Minh, Nguyen Thi Thuy Dung ................................................................. 151

Exploring motivations make online review of generation Z on social media ......... 170

Le Thi Hue Linh, Duong Phu Thinh, Phan Trong Thai, Tran Ha Trung Hieu, Thai

Thanh Vy, Le Anh Hoang ......................................................................................... 170

Examining effects of smart brand placement factors in music marketing – Case

study of Beck’s Ice ....................................................................................................... 184

Nguyen Que Tien, Luong Minh Cuong ..................................................................... 184

SESSION MK5 ................................................................................................................ 200

Do social media marketing activities foster customer brand co-creation? Applying

the paradigm of Stimulus-Organism-Response ........................................................ 201

Le Quynh Hoa, Ha Lam Oanh ................................................................................... 201

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

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Behavioral determinants of online consumers using smart lockers in Ho Chi Minh

city ................................................................................................................................. 218

Trang T.P. Pham, Ha T.M. Tran, Anh M. Le, Ngan T.N. Le, Ngan T.N. Tran, Dung

H. Nguyen .................................................................................................................. 218

A hybrid SEM – ANN method for identifying acceptance factors of the smart watch

in Viet Nam ................................................................................................................... 241

Le Quang Huy ........................................................................................................... 241

Digital marketing for real estate in smart cities ........................................................ 264

Anamika Pawar, A Seetharaman ............................................................................... 264

SESSION MK6 ................................................................................................................ 277

Factors affecting the green consumption behavior of consumers in Ho Chi Minh

City ................................................................................................................................ 278

Banh Phuong Hung, Le Dinh Nghi ........................................................................... 278

Customer segmentation analysis and customer lifetime value prediction using

Pareto/NBD and Gamma-Gamma model ............................................................... 296

Kim-Giao Tran, Van-Ho Nguyen, Thanh Ho ............................................................ 296

From service recovery to post-recovery customer satisfaction: A review the role of

customer control and transparency ........................................................................... 312

Luu Quang Minh, Nguyen Ngoc Duy Phuong .......................................................... 312

SESSION MK7 ................................................................................................................ 318

Anonymous online community, brand engagement and word-of-mouth in the

higher education context ............................................................................................. 319

Phan Vu Diem Quynh, Le Doan Kim Linh, Le Dinh Minh Tri ................................ 319

The role of mass media in E-learning during COVID-19: Qualitative research in

Vietnam ......................................................................................................................... 320

Hoang Thi Hoa, Nguyen Hoang Sinh ........................................................................ 320

A holistic view of drivers of student engagement in online learning environment333

Do Khac Xuan Diem ................................................................................................. 333

SESSION HRBO1 ........................................................................................................... 348

Employee retention: do training and development, job satisfaction and job

performance matter? ................................................................................................... 349

Cuong Nguyen, An Duong ........................................................................................ 349

The impact of psychological empowerment and distribution justice to

organizational commitment: The moderating role of gender, age, job level .......... 360

Ngo Thi Lan, Nguyen Tran Ha My, Le Dinh Nghi, Nguyen Thi Thanh Tam .......... 360

Talent Retention: A critical review ............................................................................ 379

Pham Ngoc Quynh Nhu, Nguyen Ngoc Duy Phuong , Nguyen The Khai ................ 379

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

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The impact of work-life balance on job satisfaction, organizational pride and

commitment: A study in the service industry............................................................ 387

Nguyen Thi Hoang Anh, Cao Minh Tri, Le Thi Ngoc Tu......................................... 387

SESSION HRBO2 ........................................................................................................... 388

The role of career management and development in the pandemic of COVID-19 389

Nguyen Tan Minh, Pawinee Petchsawang ................................................................ 389

Performance assessment model – overview of some research ................................. 401

Thi Sen Vu ................................................................................................................. 401

Work autonomy and job satisfaction in teleworking context - A case of Vietnam 411

Vo Thi Quy, Vuong Thi Xuan Hien .......................................................................... 411

Talent management in the public sector: A SLR approach ..................................... 431

Nguyen Ngoc Duy Phuong, Tran Yen Xuan, Nguyen The Khai .............................. 431

SESSION HRBO3 ........................................................................................................... 444

An exploratory study of employee voice practices in small and medium-sized

enterprises ..................................................................................................................... 445

Tho Alang, Ha Minh Tri, Vu Thi Quynh Nhu .......................................................... 445

Electricity saving behavior of civil servants in administrative units in Ho Chi Minh

City ................................................................................................................................ 458

Do Minh Anh, Nguyen Thi Thuy Trang, Trieu Doan Xuan Hoa, Nguyen Van Phuong,

Nguyen Le Thu Phuong ............................................................................................. 458

I'll keep working enthusiastically but bringing benefit toward myself .................. 475

Nguyen Duc Trung, Thai Thanh Tuan ...................................................................... 475

The relationship between mindfulness and stress, work-life balance and work

attitude .......................................................................................................................... 488

Nguyen Trung Kien, Cao Minh Tri, Nguyen Thi Dieu Linh .................................... 488

SESSION HRBO4 ........................................................................................................... 505

Organizational citizenship behavior and organizational effectiveness during the

covid -19 pandemic ...................................................................................................... 506

Bui Quang Hung, Tran Kiem Viet Thang, Trinh Thuy Anh ..................................... 506

Perceived organisational justice and emotional intelligence on counterproductive

work behaviour of expatriate worker ........................................................................ 507

Thomas Boakye, Phuong Ngoc-Duy Nguyen, Cong Duc Tran ................................ 507

Organizational culture and covid-19: The potential way forward for IT business 532

Saurabh Wadhawan, CJ Meadows, Christopher Abraham........................................ 532

The effects of organizational justice on employee job performance in construction

company in Vietnam .................................................................................................... 548

Tran Ngoc Tieu Long, Cao Minh Tri, Le Thi Ngoc Tu ............................................ 548

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

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SESSION LSC1 ............................................................................................................... 570

An agent-based simulation experiment of inventory management in reaction to

supply disruption risks during the COVID-19 pandemic ........................................ 571

Nguyen Thi Bich Tram .............................................................................................. 571

Supplier selection criteria in textile and apparel industry: dataset of Vietnamese

enterprises ..................................................................................................................... 572

Nong Thi Nhu-Mai .................................................................................................... 572

A research on critical success factors on food safety management system in global

food supply chains ........................................................................................................ 589

Nguyen Q. Hieu, Nguyen Thi Bich Tram ................................................................. 589

Artificial intelligence adoption in supply chain risk management: Scale

development and validation ........................................................................................ 590

Souma Kanti Paul, Sadia Riaz, Suchismita Das ........................................................ 590

SESSION LSC2 ............................................................................................................... 591

Factors impact the behavioral intention of adopting blockchain in logistics

companies in Ho Chi Minh City ................................................................................. 592

Nguyen Ngoc Khanh Nhu, Nguyen Thanh Luan ...................................................... 592

Coordinating supply and demand applied Bass diffusion modelling...................... 617

Nguyen Thi Bich Tram .............................................................................................. 617

Planning and control of order production capacity ................................................. 618

Mai-Ha Phan, Thuy-Trang Nguyen ........................................................................... 618

The role of reverse logistics in the effect of green supply chain on economic

efficiency of the agri-food sector in Ho Chi Minh City ............................................ 629

Huynh Nhat Truong, Le Tran Nguyen Nhung .......................................................... 629

SESSION MGT1 .............................................................................................................. 641

Entrepreneurship education for Vietnamese students to adapt to the Covid-19

pandemic ....................................................................................................................... 642

Nguyen Quang Hung ................................................................................................. 642

Combination of Social cognitive career theory (SCCT) and Theory of planned

behavior (TPB) in explaining the social entrepreneurial intention ......................... 651

Anh Bui Ngoc Tuan, Minh Pham .............................................................................. 651

Factors affecting the practice of information technology for the environment in Ho

Chi Minh city ................................................................................................................ 652

Tran Vinh Nghi, Cao Minh Tri, Nguyen Thi Dieu Linh ........................................... 652

The impact of business incubators for the economic development in India ........... 672

Parvez Alam Mohamed Safiullah, Arumugam Seetharaman, Koilakuntla Maddulety,

Priti Bakhshi .............................................................................................................. 672

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

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SESSION MGT2 .............................................................................................................. 673

The antecedents and outcomes of export market orientation: A bibliometric review

....................................................................................................................................... 674

Nguyen Ngoc Duy Phuong, Dinh Hoang Tu, Dang Thao Van Anh, Tran Anh Tu .. 674

Impact of Leadership on Company Management with Respect to the COVID-19

Crisis ............................................................................................................................. 675

Uttpal Desai, A. Seetharaman, Veena Jadhav ........................................................... 675

Knowledge management and business efficiency case analysis of Sme in Vietnam

....................................................................................................................................... 692

Nguyen Tran Cam Linh, Duong Chi Vien ................................................................ 692

Transformation leadership, innovation capabilities and firm performance in

manufacturing and services enterprises .................................................................... 709

Trinh Thuy Anh, Bui Quang Hung, Nguyen Ngoc Thong ........................................ 709

SESSION FIN1 ................................................................................................................ 725

CEO duality, board independence and firm financial performance: Evidence from

an Asian emerging market .......................................................................................... 726

Shahab Ud Din, Muhammad Yar Khan, Ha Pham, Majid Jamal Khan, Addul

Rasheed, Trang Nguyen Thi Thu .............................................................................. 726

Do employee friendly practices improve corporate financial performance?

Evidence from a frontier market ................................................................................ 727

Nguyen Duc Nguyen, Truong Quang Thai, Tran Nhat Thien ................................... 727

The relationship between VN Index, Bitcoin, and Twitter’s daily happiness

sentiment during the Covid-19 pandemic .................................................................. 728

Le Van ....................................................................................................................... 728

SESSION FIN2 ................................................................................................................ 743

Financial Inclusion through Mobile Money: The Extended UTAUT2 ................... 744

Le Thanh Tung, Nguyen Thanh Luan ....................................................................... 744

Banking and survival strategies in responds to the fintech wave ............................... 772

Nguyen Quoc Khanh, Ta Hoang Giang, Luong Nguyen Duy Thong ....................... 772

Analysis of Factors Influencing Blockchain Implementation in Finance Sector in

Sri Lanka ...................................................................................................................... 782

Manisha C. Abeysekera, Priyantha Kumarawadu ..................................................... 782

SESSION TOU1 ............................................................................................................... 783

Improving tourism employees’ adaptability for digital transformation ................ 784

Hoang Van Hai, Pham Hoang Diep .......................................................................... 784

An investigation of factors impacting visitors to a Botanic Park: factor analysis of

push and pull motivations ........................................................................................... 791

Nguyen Hoang Sinh, Hoang Thi Hoa ........................................................................ 791

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

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Does science and technology, and information and communication affect the self￾sufficient travel trend? ................................................................................................ 792

Nguyen Hai Quang .................................................................................................... 792

The robotic intervention in the tourism experience: the customer journey’s

touchpoints, context, and qualities ............................................................................. 804

Aikaterini Manthiou; Phil Klaus, Kafia Ayadi .......................................................... 804

SESSION ECON1 ............................................................................................................ 805

Nonlinear monetary policy reaction function and macroeconomic fundamentals in

india ............................................................................................................................... 806

Vishal Sharma, Sana Fatima, Masudul Hasan Adil .................................................. 806

Contributing factors of Non-sustained cities in Pakistan: Recommendations and a

way forward .................................................................................................................. 807

Ha Pham, Anam Javeed, Muhammad Yar Khan, Faiza Saleem ............................... 807

Digital transformation of coconut industry – a premise for a smart city adapted

with COVID19 in Ben Tre .......................................................................................... 808

Pham Van Luan, Tran Dong Phu .............................................................................. 808

The formation of Southeast urban region - Opportunities and challenges for

economic development ................................................................................................. 834

Le Vy Hao ................................................................................................................. 834

The impact of ICT on trade flows – The case of Vietnam ........................................ 846

Hong-Ngoc Bui ......................................................................................................... 846

SESSION LAW1 .............................................................................................................. 858

Studying on the situation of tax evasion, tax avoidance and optimization of payable

taxes in Vietnamese enterprises .................................................................................. 859

Nguyen Hong Nga, Nguyen Anh Thu ....................................................................... 859

Protection of AI creative right - Practice from robot Sophia and Experience for

Viet Nam ....................................................................................................................... 881

Ngo Minh Tin, Tran Thi Thu Thao ........................................................................... 881

Regulations on prevention and anti-mailing in banking activities in the digital

technology age of Vietnam .......................................................................................... 890

Phan Phuong Nam ..................................................................................................... 890

SESSION TECH1 ............................................................................................................ 901

Solutions to promote blockchain development in businesses ..................................... 902

Nguyen Quoc Khanh, Dang Quang Vang, Ta Hoang Giang ..................................... 902

Impact of Cybersecurity on Connected and Automated Vehicles (CAVs) ............. 911

Mohinder Pandey, Seetharaman ................................................................................ 911

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

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ICB 2021: DETAILED PROGRAM

Note: The number in Parallel Session is Article code. Time zone is based on GMT +7 (Indochina Time) and 24-hour clock format.

Conference Schedule

The 4th International Conference on Business (ICB 2021)

4-5 November 2021

Ho Chi Minh City Open University, 97 Vo Van Tan, Dist. 3, Ho Chi Minh City, Vietnam

04 November 2021 (Thursday)

7:45-8:00 Registration

8:15-8:30 Welcome speech:

Prof. Dr. Nguyen Minh Ha, Rector, Ho Chi Minh City Open University

8:30 - 9:15 Keynote Speech

Transcending Boundaries: Opportunities and Challenges

Asoc.Prof. Ngo Viet Liem, UNSW (Australia); Editor in Chief, Australasian Marketing Journal

9:15 - 10:15 Panel Discussion

Reimagining marketing in the next normal

10:15 - 10:30 Tea break

10:30 - 11:30 Concurrent sessions

MK1 HROB1 LSC1 MGT1 FIN1

10:30 - 10:45 ICB21_02 ICB21_26 ICB21_01 ICB21_44 ICB21_101

10:45 - 11:00 ICB21_57 ICB21_53 ICB21_38 ICB21_45 ICB21_30

11:00 - 11:15 ICB21_77 ICB21_60 ICB21_82 ICB21_92 ICB21_35

11:15 - 11:30 ICB21_88 ICB21_90 ICB21_85 ICB21_93 ICB21_55

11:30 - 13:00 Lunch Time

13:00 - 13:45 Keynote Speech

From the Chess Turk to Pepper – Service robots as brand touch points

Prof. Carsten Baumgarth, Berlin School of Economics and Law (Germany)

13:45 - 14:45 Industry Talk

Optimisation in supply chain management: The case of e-retailing

14:45 - 15:00 Tea break

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

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15:00 - 16:00 Concurrent sessions

MK2 HROB2 LSC2 MGT2 FIN2 TOU1

15:00 - 15:15 ICB21_08 ICB21_29 ICB21_07 ICB21_61 ICB21_13 ICB21_11

15:15 - 15:30 ICB21_40 ICB21_50 ICB21_103 ICB21_71 ICB21_21 ICB21_37

15:30 - 15:45 ICB21_46 ICB21_54 ICB21_14 ICB21_74 ICB21_58 ICB21_76

15:45 - 16:00 ICB21_84 ICB21_87 ICB21_39 ICB21_99 ICB21_80

16:00 - 16:15 Tea break

16:15 - 17:15 Concurrent sessions

MK3 MK4 MK7 HROB3 HROB4

16:15 - 16:30 ICB21_16 ICB21_09 ICB21_25 ICB21_32 ICB21_100

16:30 - 16:45 ICB21_24 ICB21_49 ICB21_36 ICB21_41 ICB21_62

16:45 - 17:00 ICB21_66 ICB21_95 ICB21_94 ICB21_47 ICB21_75

17:00 - 17:15 ICB21_78 ICB21_98 ICB21_91 ICB21_89

05 November 2021 (Friday)

8:15 - 8:30 Registration

8:30 - 9:15 Keynote Speech

Smart Design Startup by integrated technologies

Asoc.Prof. Ducku Seo, Handong Global University (Korea)

9:15 - 10:15 Panel Discussion

Smart city approach to support startup ecosystem

10:15- 10:30 Tea break

10:30 - 11:45 Concurrent sessions

MK5 MK6 ECON1 TECH1 LAW1

10:30 - 10:45 ICB21_10 ICB21_48 ICB21_03 ICB21_22 ICB21_31

10:45 - 11:00 ICB21_51 ICB21_52 ICB21_102 ICB21_56 ICB21_34

11:00 - 11:15 ICB21_59 ICB21_86 ICB21_12 ICB21_67 ICB21_42

11:15 - 11:30 ICB21_70 ICB21_17 ICB21_72 ICB21_63

11:30 - 11:45 ICB21_43

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

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11:45 - 13:00 Lunch Time

13:00 - 13:45 Keynote Speech

Digital technologies and challenges for the innovation ecosystem management

Prof. Wim Vanhaverbeke, Surrey Business School (UK)

13:00 - 13:45 Panel Discussion

13:45 - 14.45 TBA

14:45 - 15:00 Conference closing

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

iv | I C B 2 0 2 1

Detailed concurrent sessions

4 November 10:30 - 11:30

MK1 Consumer behaviour under Covid-19

ICB21_02 Utilizing OTA during COVID-19 in Ho Chi Minh: integrating

personal innovativeness to the UTAUT framework

Nguyen Duy Yen Linh; Nguyen

Hong Huan

ICB21_57 Online purchase intention during social distancing: the role of

trust and shopping experience as moderators.

Bach Vo Vuong; Van Nguyen

Thanh Phi; Nguyen Le Truong

ICB21_77

The adoption of using mobile payment during covid-19

pandemic in vietnam: an integrated framework of the health

belief model and unified theory of acceptance and use of

technology

Man The Nguyen

ICB21_88

Consumers' continuance intention toward mobile food ordering

apps in Covid-19 context: Evidence from Ho Chi Minh City,

Vietnam

Nguyen Viet Duy Hung; Kieu

Anh Tai

LSC1 Dynamic supply chain management

ICB21_01

An agent-based simulation experiment of inventory management

in reaction to supply disruption risks during the COVID-19

pandemic

Nguyen Thi Bich Tram

ICB21_38 Supplier selection criteria in Textile and Apparel industry:

dataset of Vietnamese enterprises Nong Thi Nhu-Mai

ICB21_82 A research on critical success factors on food safety management

system in global food supply chains Hieu Q. Nguyen

ICB21_85 Artificial intelligence adoption in supply chain risk management:

Scale development and validation

Souma Kanti Paul; Sadia Riaz;

Suchismita Das

FIN1 Finance

ICB21_101 CEO duality, board independence and firm financial

performance: Evidence from an asian emerging market

Shahab Ud Din; Muhammad Yar

Khan; Ha Pham; Majid Jamal Khan;

Addul Rasheed; Trang Nguyen Thi

Thu

ICB21_30 Do employee friendly practices improve corporate financial

performance? Evidence from a frontier market.

Duc Nguyen Nguyen; Quang

Thai Truong; Nhat Thien Tran

ICB21_35 The relationship between VN Index, Bitcoin, and Twitter’s daily

happiness sentiment during the Covid-19 pandemic Le Van

The 4th International Conference on Business

Ho Chi Minh City Open University, HCMC, Vietnam. 04 - 05 November 2021

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Detailed concurrent sessions

4 November 10:30 - 11:30

HROB1 Human Resources & Organisational Behaviour

ICB21_26 Employee retention: Do training and development, job

satisfaction and job performance matter? Cuong Nguyen; An Duong

ICB21_53

The impact of psychological empowerment and distribution

justice to organizational commitment: the moderating role of

gender, age, job level

Ngo Thi Lan; Nguyen Tran Ha

My; Le Dinh Nghi; Nguyen Thi

Thanh Tam

ICB21_60 Talent Retention: A critical review

Pham Ngoc Quynh Nhu;

Nguyen Ngoc Duy Phuong;

Nguyen The Khai

ICB21_90

The impact of work-life balance on job satisfaction,

organizational pride and commitment: A study in the service

industry

Nguyen Thi Hoang Anh; Cao

Minh Tri; Le Thi Ngoc Tu

MGT1 Management

ICB21_44 Entrepreneurship education for Vietnamese students to adapt to

the Covid-19 pandemic Nguyen Quang Hung

ICB21_45 Combination of SCCT and TPB theory in explaining the social

entrepreneurial intention

Anh Bui Ngoc Tuan; Minh

Pham

ICB21_92 Factors affecting the practice of green information technology for

the environment in Ho Chi Minh city

Tran Vinh Nghi; Cao Minh Trí;

Nguyễn Thị Diệu Linh

ICB21_93 The impact of business incubators for the economic development

in India

Parvez Alam Mohamed Safiullah;

Arumugam Seetharaman;

Koilakuntla Maddulety; Priti

Bakhshi