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Consumer psychology of tourism, hospitality and leisure
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Consumer Psychology of Tourism, Hospitality and Leisure
Consumer Psych - Chap 00 Prelim 4/12/03 4:20 pm Page i
Consumer Psychology of Tourism,
Hospitality and Leisure
Volume 3
Edited by
Geoffrey I. Crouch
School of Business, Faculty of Law and Management,
La Trobe University, Melbourne, Victoria 3086, Australia
Richard R. Perdue
Leeds School of Business, University of Colorado at Boulder,
Boulder, CO 80309-0419, USA
Harry J.P. Timmermans
Department of Urban Planning, Eindhoven University of Technology,
PO Box 513, 5600 MB, Eindhoven, The Netherlands
Muzaffer Uysal
Department of Hospitality and Tourism Management, Virginia Polytechnic and State
University, 362 Wallace Hall, Blacksburg, VA 24061-0429, USA
CABI Publishing
Consumer Psych - Chap 00 Prelim 4/12/03 4:20 pm Page iii
CABI Publishing is a division of CAB International
CABI Publishing CABI Publishing
CAB International 875 Massachusetts Avenue
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© CAB International 2004. All rights reserved. No part of this publication may
be reproduced in any form or by any means, electronically, mechanically, by
photocopying, recording or otherwise, without the prior permission of the
copyright owners.
A catalogue record for this book is available from the British Library,
London, UK.
Library of Congress Cataloging-in-Publication Data
Consumer psychology of tourism, hospitality and leisure / edited by
A. G. Woodside … [et al.].
p. cm.
Includes bibliographical references.
ISBN 0-85199-322-2 (alk. paper)
1. Tourism--Psychological aspects. 2. Travelers--Psychology.
3. Hospitality industry. 4. Consumer behavior. I. Woodside, Arch
G.
G155.A1c65 1999
338.47910019--dc21 99-31570
CIP
ISBN 0 85199 749 X
Typeset in 9pt New Baskerville by Columns Design Ltd, Reading
Printed and bound in the UK by Biddles Ltd, King’s Lynn
Consumer Psych - Chap 00 Prelim 4/12/03 4:20 pm Page iv
Contents
Contributors ix
Preface xiii
1 Building Foundations for Understanding the Consumer Psychology of Tourism, 1
Hospitality and Leisure
Geoffrey I. Crouch, Richard R. Perdue, Harry J.P. Timmermans and Muzaffer Uysal
PART 1: ATTITUDES, EMOTIONS AND INFORMATION PROCESSING
2 Profiling the One- and Two-star Hotel Guests for Targeted Segmentation Action: a 11
Descriptive Investigation of Risk Perceptions, Expectations, Disappointments and
Information Processing Tendencies
Sara Dolnicˇar
3 The Influence of Consumers’ Emotions on their Service Product Evaluation 21
Sandra Gountas and John Y. Gountas
4 Validating a Guttman-type Social Distance Scale for Explaining Residents’ 33
Attitudes towards Tourism
Maree Thyne and Andreas H. Zins
PART 2: MOTIVATION AND LEARNING
5 Motivation for Domestic Tourism: a Case Study of the Kingdom of Saudi Arabia 51
Naima B. Bogari, Geoff Crowther and Norman Marr
6 Ecotourists’ Environmental Learning Opportunity as a Source of Competitive 65
Advantage: Are Ecotourism Operators Missing the Boat with their Advertising?
Garry G. Price
PART 3: CONSUMPTION SYSTEMS
7 Domestic Leisure Traveller Consumption Systems 75
Elizabeth Cowley, Ray Spurr, Peter Robins and Arch G. Woodside
8 Tourist Activity Planning in Congested Urban Tourism Environments: Towards 91
a Game-theoretic Model and Decision Support System
Qi Han, Benedict G.C. Dellaert, W. Fred van Raaij and Harry J.P. Timmermans
v
Consumer Psych - Chap 00 Prelim 4/12/03 4:20 pm Page v
9 Comparing First-time and Repeat Visitors’ Activity Patterns in a Tourism 103
Environment
Astrid D.A.M. Kemperman, Chang-Hyeon Joh and Harry J.P. Timmermans
PART 4: DECISION AND CHOICE
10 A Study of Tourist Decision Processes: Algarve, Portugal 121
Antónia Correia and Geoffrey I. Crouch
11 The Consumption of Association Convention Sites: Preliminary Results from 135
a Study of Site Choice
Geoffrey I. Crouch and Jordan J. Louviere
12 Context and Dynamics of Social Interaction and Information Search in Decision 149
Making for Discretionary Travel
Tzung-Cheng Huan and Jay Beaman
13 A Duality in Vacation Decision Making 161
Kenneth F. Hyde
14 A Model of Vacation Choice: an Integration of Personality and Vacation Choice 169
with Leisure Constraints Theory
Robyn L. McGuiggan
15 Effects of Holiday Packaging on Tourist Decision Making: Some Preliminary 181
Results
Walaiporn Rewtrakunphaiboon and Harmen Oppewal
PART 5: EXPERIENCE AND SATISFACTION
16 An Examination of the Antecedents and Consequences of Customer Satisfaction 189
Yuksel Ekinci and Ercan Sirakaya
17 First-time and Repeat Visitors to Orlando, Florida: a Comparative Analysis of 203
Destination Satisfaction
Paul Fallon and Peter Schofield
18 Aristotelian Ethical Values Within a Tourism/Hospitality Industry Context 215
Glenn F. Ross
19 The Role of Expressive and Instrumental Factors in Measuring Visitor 227
Satisfaction
Muzaffer Uysal and John Williams
PART 6: MARKET SEGMENTATION
20 Profiling Airline Web Users: a Segmentation Approach 237
Joseph S. Chen and Seyou Jang
21 Towards More Thorough Data-driven Segmentation in Tourism: a Tracking 245
Framework for Exploring Segment Development
Sara Dolnicˇar
22 Sustainable Tourism and Stakeholder Groups: a Case Study of Colorado Ski 253
Resort Communities
Richard R. Perdue
vi Contents
Consumer Psych - Chap 00 Prelim 4/12/03 4:20 pm Page vi
PART 7: ATTRACTION AND LOYALTY
23 Cultural Determinants of Tourist Intention to Return 265
Jeffery M. Caneen
24 Towards the Conceptualization of Tourism Destination Loyalty 275
Outi Niininen and Michael Riley
PART 8: IMAGE AND INTERPRETATION
25 Measuring Comparative Performance of Vacation Destinations: Using Tourists’ 285
Self-reported Judgements as an Alternative Approach
Metin Kozak
26 Cross-cultural Behaviour Research in Tourism: a Case Study on Destination Image 303
Metin Kozak, Enrique Bigné, Ana González and Luisa Andreu
27 Journeys of the Imagination? The Cultural Tour Route Revealed 319
Tove Oliver
Index 333
Contents vii
Consumer Psych - Chap 00 Prelim 4/12/03 4:20 pm Page vii
Contributors
Luisa Andreu, Faculty of Business and Economy Studies, Department of Management and
Marketing, University of Valencia, Avda. dels Tarongers s/n, 46022 Valencia, Spain. E-mail:
Jay Beaman, Auctor Consulting Associates, Ltd, 465 Andra Ct, Cheyenne, WY 82009, USA.
E-mail: [email protected]
Enrique Bigné, Faculty of Business and Economy Studies, Department of Management and
Marketing, University of Valencia, Avda dels Tarongers s/n, 46022 Valencia, Spain. E-mail:
Naima B. Bogari, King Abdul Aziz University, Faculty of Economics and Administration, Women’s
Campus, PO Box 42804 Jeddah 21551, Saudi Arabia. E-mail: [email protected]
Jeffery M. Caneen, Brigham Young University, Laie, HI 96762, USA. E-mail:
Joseph S. Chen, Department of Hospitality Management, International University of Applied
Sciences, Mülheimer Strasse 38, D-53604 Bad Honnef, Germany. E-mail: j.chen@fh-badhonnef.de
Antónia Correia, Faculty of Economics, University of Algarve, Campus de Gambelas, 8000-117
Faro, Portugal. E-mail: [email protected]
Elizabeth Cowley, School of Marketing, University of New South Wales, Sydney, New South
Wales 2052, Australia. E-mail: [email protected]
Geoffrey I. Crouch, School of Business, Faculty of Law and Management, La Trobe University,
Melbourne, Victoria 3086, Australia. E-mail: [email protected]
Geoff Crowther, Department of Marketing, University of Huddersfield, Queensgate,
Huddersfield, W. Yorkshire HD1 3DH, UK. E-mail: [email protected]
Benedict G.C. Dellaert, Department of Marketing, Faculty of Economics and Business
Administration, Maastricht University, Maastricht, The Netherlands. E-mail:
Sara Dolniˇcar, School of Management, Marketing & Employment Relations, University of
Wollongong, Northfields Avenue, Wollongong, New South Wales 2522, Australia. E-mail:
Yuksel Ekinci, School of Management, University of Surrey, Guildford, Surrey GU2 7XH, UK.
E-mail: [email protected]
Paul Fallon, School of Leisure, Hospitality and Food Management, University of Salford,
Frederick Road, Salford M6 6PU, UK. E-mail: [email protected]
Ana González, Faculty of Business and Economy Studies, Department of Management and
Marketing, University of León, Campus de Vegazana s/n, 24071 León, Spain. E-mail:
ix
Consumer Psych - Chap 00 Prelim 4/12/03 4:20 pm Page ix
Sandra Gountas, Department of Marketing, Monash University, Melbourne, Victoria, Australia.
E-mail: [email protected]
John Y. Gountas, Bowater School, Deakin University, Geelong, Victoria, Australia. E-mail:
Qi Han, Department of Urban Planning, Faculty of Architecture, Building and Planning,
Eindhoven University of Technology, PO Box 513, 5600 MB, Eindhoven, The
Netherlands. E-mail: [email protected]
Tzung-Cheng Huan, Graduate Institute of Management, National Chia-yi University, 151 LinSen East Road, Chia-yi, Taiwan, R.O.C. 600. E-mail: [email protected]
Kenneth F. Hyde, Manukau Institute of Technology, Private Bag 94-006, Auckland, New
Zealand. E-mail: [email protected]
Seyou Jang, School of Tourism, Sejong University, 98 Gunja-dong, Gwangjin-ku Seoul 143-747,
South Korea. E-mail: [email protected]
Chang-Hyeon Joh, Department of Urban Planning, Eindhoven University of Technology, PO
Box 513, 5600 MB, Eindhoven, The Netherlands.
Astrid D.A.M. Kemperman, Department of Urban Planning, Eindhoven University of
Technology, PO Box 513, 5600 MB, Eindhoven, The Netherlands. E-mail:
Metin Kozak, School of Tourism and Hotel Management, Mugla University, 48000 Mugla,
Turkey. E-mail: [email protected]
Jordan J. Louviere, School of Marketing, University of Technology, Sydney, PO Box 123,
Broadway, New South Wales 2007, Australia. E-mail: [email protected]
Norman Marr, Department of Marketing, University of Huddersfield, Queensgate,
Huddersfield, W. Yorkshire HD1 3DH, UK. E-mail: [email protected]
Robyn L. McGuiggan, Sydney Graduate School of Management, Parramatta, New South Wales
2150, Australia. E-mail: [email protected]
Outi Niininen, School of Management, University of Surrey, Guildford, Surrey GU2 7XH, UK.
E-mail: [email protected]
Tove Oliver, Institute of Rural Studies, University of Wales, Aberystwyth SY23 3AL, UK. E-mail:
Harmen Oppewal, Department of Marketing, Monash University, PO Box 197, Caulfield East,
Victoria 3145, Australia. E-mail: [email protected]
Richard R. Perdue, Leeds School of Business, University of Colorado at Boulder, Boulder, CO
80309-0419, USA. E-mail: [email protected]
Garry G. Price, School of Tourism and Hospitality, La Trobe University, Bundoora,
Melbourne, Victoria 3086, Australia. E-mail: [email protected]
Walaiporn Rewtrakunphaiboon, School of Management, University of Surrey, Guildford,
Surrey GU2 7XH, UK. E-mail: [email protected]
Michael Riley, School of Management, University of Surrey, Guildford, Surrey GU2 7XH, UK.
E-mail: [email protected]
Peter Robins, Bureau of Tourism Research, GPO Box 1545, Canberra, ACT 2601, Australia.
E-mail: [email protected]
Glenn F. Ross, School of Business, James Cook University, Cairns, Queensland 4870, Australia.
E-mail: [email protected]
Peter Schofield, School of Leisure, Hospitality and Food Management, University of Salford,
Frederick Road, Salford M6 6PU, UK. E-mail: [email protected]
Ercan Sirakaya, Texas A&M University, 256A Francis Hall, 2261 TAMU, College Station, TX
77843-2261, USA. E-mail: [email protected]
Ray Spurr, School of Marketing, University of New South Wales, Sydney, New South Wales
2052, Australia. E-mail: [email protected]
Maree Thyne, Scottish Centre of Tourism, Aberdeen Business School, The Robert Gordon
University, Garthdee II, Garthdee Road, Aberdeen AB10 7QG, UK. E-mail: m[email protected]
x Contributors
Consumer Psych - Chap 00 Prelim 4/12/03 4:20 pm Page x
Harry J.P. Timmermans, Department of Urban Planning, Eindhoven University of Technology,
PO Box 513, 5600 MB, Eindhoven, The Netherlands. E-mail: h.j.p.timmermans
@bwk.tue.nl
Muzaffer Uysal, Department of Hospitality and Tourism Management, Virginia Polytechnic
Institute and State University, 355 Wallace Hall (0429), Blacksburg, VA 24061-0429, USA.
E-mail: [email protected]
W. Fred van Raaij, Department of Economic and Social Psychology, Faculty of Social and
Behavioural Sciences, Tilburg University, Tilburg, The Netherlands. E-mail:
John Williams, Department of Hotel, Restaurant, Institution Management & Dietetics, Kansas
State University, 103 Justin Hall, Manhattan, KS 66506-1404, USA. E-mail:
Arch G. Woodside, Carroll School of Management, Boston College, 450 Fulton Hall, 140
Commonwealth Avenue, Chestnut Hill, MA 02467-3808, USA. E-mail: [email protected]
Andreas H. Zins, Institute for Tourism and Leisure Studies, Vienna University of Economics
and Business Administration, Augasse 2–6, A-1090 Vienna, Austria. E-mail: zins@wuwien.ac.at
Contributors xi
Consumer Psych - Chap 00 Prelim 4/12/03 4:20 pm Page xi
Preface
In Melbourne, Australia, during 5–8 January 2003, a very successful Third Symposium on the
Consumer Psychology of Tourism, Hospitality and Leisure (CPTHL) was held and hosted at La
Trobe University. This followed successful symposia held in Hilo, Hawaii (August 1998), and
Vienna, Austria (July 2000). In Melbourne, 26 papers, selected on the basis of a competitive
paper review process by four reviewers, were presented spanning a broad variety of different
CPTHL topics. Based upon the discussions that took place in Melbourne, authors revised their
papers before submitting them for review one further time prior to publication in this volume.
The symposium brought together tourism, hospitality and leisure researchers from around
the world to report research, share ideas, and advance consumer psychology and consumer
behaviour theory in this important economic sector. In this sector, consumption is characterized by almost infinite choice, multi-stage and high-involvement decision processes, fragmented service encounters, multi-dimensional product attributes, globally diverse consumers,
and complex social, cultural, ecological and political environments. As such, the tailored development and application of consumer psychology and consumer behaviour theory to tourism,
hospitality and leisure presents interesting challenges and exciting possibilities.
The success of the Third Symposium was due to the efforts of a number of people. First, I am
very grateful to my colleagues and Symposium Co-chairs: Professor Richard Purdue, Professor of
Tourism Management at the University of Colorado at Boulder; Professor Harry Timmermans,
Professor of Urban Planning at Eindhoven University of Technology in The Netherlands; and
Professor Muzaffer Uysal, Professor of Tourism Management at Virginia Tech. Their input to the
symposium, and their efforts in evaluating papers, chairing sessions and assisting authors with the
completion of their papers, was critical to the success of the symposium. It was a joy and honour
to work with such highly respected international figures in this field. I would also like to acknowledge the work of Richard Mitchell, Lisa Damevski and other staff in the Faculty of Law and
Management at La Trobe University who assisted with some aspects of the Symposium and its
organization. In particular, Megan Morrow provided important support. Rebecca Stubbs at CABI
Publishing was most helpful throughout the whole process of publication. All of the authors contributed significantly to the success of the Symposium through both their scholarly and social
input. I would finally like to thank my wife, Linda, and children, Amanda, Vanessa and Scott, for
their patience and loving support, which has made the task of organizing the Symposium and
editing this book that much more satisfying and rewarding.
xiii
Consumer Psych - Chap 00 Prelim 4/12/03 4:20 pm Page xiii
Montreal 2005
The Fourth Symposium on the Consumer Psychology of Tourism, Hospitality and Leisure is to
be held in July 2005, in Montreal, Canada, organized by Professor Arch G. Woodside, Professor
of Marketing, Carroll School of Management, Boston College and hosted at the École des
HEC/HEC School of Management. Further details on the symposium will be available by contacting Professor Woodside at [email protected].
Geoffrey I. Crouch
Melbourne, March 2003
xiv Preface
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Chapter one
Building Foundations for Understanding the Consumer
Psychology of Tourism, Hospitality and Leisure
Geoffrey I. Crouch,1 Richard R. Perdue,2 Harry J.P. Timmermans3 and
Muzaffer Uysal4
1School of Business, La Trobe University, Melbourne, Victoria 3086, Australia; 2Leeds School of
Business, University of Colorado at Boulder, Boulder, CO 80309-0419, USA; 3Department of
Urban Planning, Eindhoven University of Technology, PO Box 513, 5600 MB, Eindhoven,
The Netherlands; 4Department of Hospitality and Tourism Management, Virginia Polytechnic
Institute and State University, Blacksburg, VA 24061-0429, USA
Introduction
The field of consumer research generally, and
consumer psychology and behaviour more
specifically, has, in this age of consumption,
attracted growing interest from marketing
scholars and practitioners, psychologists, social
scientists, government policy makers, competition and consumer regulators, consumer advocacy groups, and of course consumers
themselves – the general public. A knowledge
of how consumers think, feel, and behave is
the crux of this growing interest since it
enables the description, analysis, prediction,
and control or influence of consumers, consumer systems, and the consumption environment. Both positive and normative aims are
behind the interest in consumers and the
research that this interest is stimulating. A positive orientation seeks to examine and understand what is, whereas a normative approach is
aimed at determining what ought to be.
The industries and activities that comprise
the tourism, hospitality and leisure sectors of
the economy represent one of the largest
and fastest growing segments of consumer
spending. Yet, despite a developing body of
research, our knowledge and understanding
of the consumer psychology of tourism, hospitality and leisure (CPTHL) is not yet commensurate with the economic and social
significance of the phenomenon. Indeed,
CPTHL research is embryonic and is somewhat scattered across many fields of study
and their respective scholarly research journals. However, as noted by Woodside (2000,
p. 1), there is growing evidence of the emergence of CPTHL research as a separate scientific field in terms of academic journals,
university degree programmes and scholarly
conferences, including the symposium that
has led to this volume and the earlier publications in this series (Woodside et al., 2000;
Mazanec et al., 2001).
© CAB International 2004. Consumer Psychology of Tourism, Hospitality and Leisure,
Volume 3 (G.I. Crouch, R.R. Perdue, H.J.P. Timmermans and M. Uysal) 1
Consumer Psych - Chap 01 16/12/03 2:11 pm Page 1
We are therefore now at a stage when the
foundations for developing an understanding
of CPTHL are being formed, and the soundness of these foundations will shape the path
of future research, and the discoveries and
successes it produces.
Dimensions of Psychology
To put CPTHL research into context, we first
consider the various elements that form the
psychology discipline. The field of psychology,
at its most basic, is concerned with understanding human behaviour. Since many factors can
influence, shape or drive human behaviour in
a wide variety of contexts, the discipline of psychology is quite broad. One way of organizing
this complexity is to sort the field into three
dimensions as illustrated in Fig. 1.1.
The first dimension concerns the principal branches of psychology. Examples of
these overlapping and interconnected fields
include the following:
● Cognitive psychology – a classic definition of
cognitive psychology describes it as referring ‘to all processes by which the sensory
input is transformed, reduced, elaborated,
stored, recovered, and used’ (Neiser,
1967). Hence cognitive psychology deals
with topics such as perception (attention
and recognition), memory (encoding and
storing, retrieving and forgetting, the
organization of knowledge, and information processing), language (linguistic
knowledge, reading and writing), and
thinking, (reasoning, problem-solving and
intelligence).
● Environmental psychology – concerns the
relationship between human behaviour
and the physical environment. This
branch of psychology addresses the perception and cognition of natural and built
environments (Bell et al., 1990). It deals
with issues such as arousal, stimulation,
stress, adaptation, approach–avoidance
behaviour, environmental design, way-finding, and work versus leisure environments.
● Social psychology – this branch is an amalgam of sociology and psychology. It
addresses the ways in which individuals are
influenced in their behaviour by other
individuals or groups. Hence, social psychology is concerned with social status or
class, peer groups, cultural norms and
2 G.I. Crouch et al.
BRANCH
Cognitive psychology
Social psychology
Environmental psychology
Economic psychology
etc.
CONTEXT
Sport psychology
Child psychology
Forensic psychology
Organizational psychology
Consumer psychology
etc.
LEVEL OF
ANALYSIS
Sense
Think
Feel
Behave
Cognition
Affect
Conation
}
Fig. 1.1. Dimensions of psychology.
Consumer Psych - Chap 01 16/12/03 2:11 pm Page 2
social rules, family and reference groups,
etc. It also draws upon the field of cultural
anthropology.
● Economic psychology – this interdisciplinary
branch of psychology links cognitive and
social psychology with economics.
Warneryd (1988, in Crotts and van Raaij,
1994) defines it as a ‘discipline that studies the social–psychological mechanisms
that underlie the consumption of products and services and other economic
behaviour. It deals with consumer preferences, choices, decisions and factors influencing these behaviours as well as the
consequences of decisions and choices in
the satisfaction of needs.’
The level of analysis in Fig. 1.1 constitutes the
second dimension. In psychology, one might
differentiate between how individuals sense,
think, feel and behave. At the level of the
senses, psychology focuses on biology and
physiology in order to understand the physical
workings of the body and the brain. In terms
of thinking, psychology stresses cognition,
learning, involvement, reasoning and intelligence. To understand feelings, psychology
addresses motivations, attitudes, personality,
emotions, moods, beliefs and the role of
affect. Finally, to understand human behaviour, psychology examines the influence and
role of lifestyle, intentions, persuasion, decision making, choice and satisfaction, among
other factors.
A third dimension recognizes different
contexts in which psychology might be studied. For example, one might study sports psychology (how can athletes, and sportsmen
and women improve their performance
through the application of psychological
principles), child psychology (how can the
behaviour of children be understood and
managed), forensic psychology (how psychology can assist in solving legal problems), and
organizational psychology (how can an organization such as an enterprise get the best
performance from its employees). In this
book we are, of course, interested in another
context: that of consumer psychology specifically in tourism, hospitality and leisure (THL)
settings. Thus, we are interested in understanding how the principles and theories
from cognitive, environmental, social and
economic psychology inform an understanding of the behaviour of THL consumers. As
such, knowledge of consumer psychology is
fundamental to the successful development,
management, and marketing of THL environments and businesses.
The Consumer Psychology of Tourism,
Hospitality and Leisure
Mullen and Johnson (1990, p. 1) define consumer psychology ‘as the scientific study of
the behaviour of consumers’. Foxall (1990)
and Foxall and Goldsmith (1994) emphasize
the significance of the cognitive consumer as a
basis for this scientific understanding of consumer behaviour in that ‘consumer choice is
portrayed as an ego-involving sequence of
cognitive, affective, and conative changes
which precede and predetermine the purchase/no purchase outcome’ (Foxall 1990,
p. 9). Figure 1.2 illustrates a conceptual
model of this sequence.
A common way of conceptualizing consumer psychology is to consider the three primary stages of the consumption or purchase
process: pre-purchase, purchase and acquisition, and post-purchase (Arnould et al.,
2002). In each of these stages, THL behaviour is unique. Specifically, when compared
to most retail products, the THL pre-purchase stage tends to occur much further in
advance, frequently involves making purchase
decisions from great distances, and involves
making decisions between intangible, highly
symbolic alternatives. The choice of destination(s) and the mix of activities to be undertaken during the vacation involves a complex
and time-consuming set of decisions to
choose and assemble the desired product prior
to departure. Indeed, many tourists derive a
considerable part of the pleasure of their
experience from these activities leading up to
their trip.
The purchase and acquisition stage
includes the trip itself which generally represents the core benefit for the consumer.
Usually a trip is very high in experiential and
hedonic characteristics, and is complex in
terms of the number of individual, interdependent activities that create the overall vacation
Building Foundations for Understanding 3
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