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Calculus For Business, Economics, and the Social and Life Sciences
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Calculus For Business, Economics, and the Social and Life Sciences

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ISBN 978-0-07-353231-8

MHID 0-07-353231-2

Part of

ISBN 978-0-07-729273-7

MHID 0-07-729273-1

www.mhhe.com

CALCULUS

For Business,

Economics,

and the Social

and Life Sciences

BRIEF EDITION

CALCULUS

LAURENCE D. HOFFMANN * GERALD L. BRADLEY

Tenth Edition

Tenth

Edition

BRIEF

EDITION

HOFFMANN

BRADLEY

Tools for Success in Calculus

Calculus for Business, Economics, and the Social and Life Sciences, Brief Edition provides a sound, intuitive

understanding of the basic concepts students need as they pursue careers in business, economics, and the life

and social sciences. Students achieve success using this text as a result of the authors’ applied and real-world

orientation to concepts, problem-solving approach, straightforward and concise writing style, and comprehensive

exercise sets.

In addition to the textbook, McGraw-Hill offers the following tools to help you succeed in calculus.

ALEKS®

(Assessment and LEarning in Knowledge Spaces)

www.aleks.com

What is ALEKS?

ALEKS is an intelligent, tutorial-based learning system for mathematics and statistics courses proven to help

students succeed.

ALEKS offers:

completion.

What can ALEKS do for you?

ALEKS Prep:

material.

ALEKS Placement:

preparedness.

Other Tools for Success for Instructors and Students

Resources available on the textbook’s website at www.mhhe.com/hoffmann

to allow for unlimited practice.

MD DALIM #997580 12/02/08 CYAN MAG YEL BLK

Calculus

For Business, Economics, and the Social and Life Sciences

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Calculus

For Business, Economics, and the Social and Life Sciences

Laurence D. Hoffmann

Smith Barney

Gerald L. Bradley

Claremont McKenna College

BRIEF

Tenth Edition

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CALCULUS FOR BUSINESS, ECONOMICS, AND THE SOCIAL AND LIFE SCIENCES, BRIEF EDITION,

TENTH EDITION

Published by McGraw-Hill, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas,

New York, NY 10020. Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved. Previous edi￾tions © 2007, 2004, and 2000. No part of this publication may be reproduced or distributed in any form or by any

means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Compa￾nies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for

distance learning.

Some ancillaries, including electronic and print components, may not be available to customers outside the United

States.

This book is printed on acid-free paper.

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ISBN 978–0–07–353231–8

MHID 0–07–353231–2

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Library of Congress Cataloging-in-Publication Data

Hoffmann, Laurence D., 1943-

Calculus for business, economics, and the social and life sciences — Brief 10th ed. / Laurence D. Hoffmann,

Gerald L. Bradley.

p. cm.

Includes index.

ISBN 978–0–07–353231–8 — ISBN 0–07–353231–2 (hard copy : alk. paper)

1. Calculus—Textbooks. I. Bradley, Gerald L., 1940- II. Title.

QA303.2.H64 2010

515—dc22 2008039622

www.mhhe.com

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CONTENTS

Preface vii

CHAPTER 1 Functions, Graphs, and Limits

1.1 Functions 2

1.2 The Graph of a Function 15

1.3 Linear Functions 29

1.4 Functional Models 45

1.5 Limits 63

1.6 One-Sided Limits and Continuity 78

Chapter Summary 90

Important Terms, Symbols, and Formulas 90

Checkup for Chapter 1 90

Review Exercises 91

Explore! Update 96

Think About It 98

CHAPTER 2 Differentiation: Basic Concepts 101

2.1 The Derivative 102

2.2 Techniques of Differentiation 117

2.3 Product and Quotient Rules; Higher-Order Derivatives 129

2.4 The Chain Rule 142

2.5 Marginal Analysis and Approximations Using Increments 156

2.6 Implicit Differentiation and Related Rates 167

Chapter Summary 179

Important Terms, Symbols, and Formulas 179

Checkup for Chapter 2 180

Review Exercises 181

Explore! Update 187

Think About It 189

v

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CHAPTER 3 Additional Applications of the Derivative

3.1 Increasing and Decreasing Functions; Relative Extrema 192

3.2 Concavity and Points of Inflection 208

3.3 Curve Sketching 225

3.4 Optimization; Elasticity of Demand 240

3.5 Additional Applied Optimization 259

Chapter Summary 277

Important Terms, Symbols, and Formulas 277

Checkup for Chapter 3 278

Review Exercises 279

Explore! Update 285

Think About It 287

CHAPTER 4 Exponential and Logarithmic Functions

4.1 Exponential Functions; Continuous Compounding 292

4.2 Logarithmic Functions 308

4.3 Differentiation of Exponential and Logarithmic Functions 325

4.4 Applications; Exponential Models 340

Chapter Summary 357

Important Terms, Symbols, and Formulas 357

Checkup for Chapter 4 358

Review Exercises 359

Explore! Update 365

Think About It 367

CHAPTER 5 Integration 371

5.1 Antidifferentiation: The Indefinite Integral 372

5.2 Integration by Substitution 385

5.3 The Definite Integral and the Fundamental

Theorem of Calculus 397

5.4 Applying Definite Integration: Area Between

Curves and Average Value 414

5.5 Additional Applications to Business and Economics 432

5.6 Additional Applications to the Life and Social Sciences 445

Chapter Summary 462

Important Terms, Symbols, and Formulas 462

Checkup for Chapter 5 463

Review Exercises 464

Explore! Update 469

Think About It 472

vi CONTENTS

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CONTENTS vii

CHAPTER 6 Additional Topics in Integration

6.1 Integration by Parts; Integral Tables 476

6.2 Introduction to Differential Equations 490

6.3 Improper Integrals; Continuous Probability 509

6.4 Numerical Integration 526

Chapter Summary 540

Important Terms, Symbols, and Formulas 540

Checkup for Chapter 6 541

Review Exercises 542

Explore! Update 548

Think About It 551

CHAPTER 7 Calculus of Several Variables

7.1 Functions of Several Variables 558

7.2 Partial Derivatives 573

7.3 Optimizing Functions of Two Variables 588

7.4 The Method of Least-Squares 601

7.5 Constrained Optimization: The Method of Lagrange Multipliers 613

7.6 Double Integrals 624

Chapter Summary 644

Important Terms, Symbols, and Formulas 644

Checkup for Chapter 7 645

Review Exercises 646

Explore! Update 651

Think About It 653

APPENDIX A Algebra Review

A.1 A Brief Review of Algebra 658

A.2 Factoring Polynomials and Solving Systems of Equations 669

A.3 Evaluating Limits with L'Hôpital's Rule 682

A.4 The Summation Notation 687

Appendix Summary 668

Important Terms, Symbols, and Formulas 668

Review Exercises 689

Think About It 692

TABLES I Powers of e 693

II The Natural Logarithm (Base e) 694

TEXT SOLUTIONS Answers to Odd-Numbered Excercises, Chapter Checkup

Exercises, and Odd-Numbered Chapter Review Exercises 695

Index 779

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Calculus for Business, Economics, and the Social and Life Sciences, Brief Edition,

provides a sound, intuitive understanding of the basic concepts students need as they

pursue careers in business, economics, and the life and social sciences. Students

achieve success using this text as a result of the author’s applied and real-world ori￾entation to concepts, problem-solving approach, straightforward and concise writing

style, and comprehensive exercise sets. More than 100,000 students worldwide have

studied from this text!

Enhanced Topic Coverage

Every section in the text underwent careful analysis and extensive review to ensure

the most beneficial and clear presentation. Additional steps and definition boxes were

added when necessary for greater clarity and precision, and discussions and intro￾ductions were added or rewritten as needed to improve presentation.

Improved Exercise Sets

Almost 300 new routine and application exercises have been added to the already exten￾sive problem sets. A wealth of new applied problems has been added to help demon￾strate the practicality of the material. These new problems come from many fields of

study, but in particular more applications focused on economics have been added. Exer￾cise sets have been rearranged so that odd and even routine exercises are paired and the

applied portion of each set begins with business and economics questions.

Just-in-Time Reviews

More Just-in-Time Reviews have been added in the margins to provide students with

brief reminders of important concepts and procedures from college algebra and pre￾calculus without distracting from the material under discussion.

Graphing Calculator Introduction

The Graphing Calculator Introduction can now be found on the book’s website at

www.mhhe.com/hoffmann. This introduction includes instructions regarding common

calculator keystrokes, terminology, and introductions to more advanced calculator

applications that are developed in more detail at appropriate locations in the text.

Appendix A: Algebra Review

The Algebra Review has been heavily revised to include many new examples and fig￾ures, as well as over 75 new exercises. The discussions of inequalities and absolute

value now include property lists, and there is new material on factoring and rational￾izing expressions, completing the square, and solving systems of equations.

New Design

The Tenth Edition design has been improved with a rich, new color palette; updated

writing and calculator exercises; and Explore! box icons, and all figures have been

revised for a more contemporary and visual aesthetic. The goal of this new design is

to provide a more approachable and student-friendly text.

Chapter-by-Chapter Changes

Chapter-by-chapter changes are available on the book’s website,

www.mhhe.com/hoffmann.

Overview of the

Tenth Edition

PREFACE

viii

Improvements to

This Edition

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ix

KEY FEATURES OF THIS TEXT

Applications

Throughout the text great effort is made to

ensure that topics are applied to practical

problems soon after their introduction, providing

methods for dealing with both routine

computations and applied problems. These

problem-solving methods and strategies are

introduced in applied examples and practiced

throughout in the exercise sets.

ix

EXAMPLE 5.1.3

Find the following integrals:

a. (2x5 8x3 3x2 5) dx

b.

c.

Solution

a. By using the power rule in conjunction with the sum and difference rules and the

multiple rule, you get

b. There is no “quotient rule” for integration, but at least in this case, you can still divide

the denominator into the numerator and then integrate using the method in part (a):

c.

 3

1

5 e

5t

 1

3/2 t

3/2 C  3

5 e

5t

2

3 t

3/2 C

(3e5t

t) dt (3e5t

t

1/2) dt

 1

3 x3 2x 7 ln |x| C

x3 2x 7

x  dx  x2 2 7

x dx

 1

3 x6 2x4 x3 5x C

 2

x6

6  8

x4

4  3

x3

3  5x C

(2x5 8x3 3x2 5) dx  2x5 dx 8x3 dx 3x2 dx 5 dx

(3e5t

t) dt

x3 2x 7

x  dx

y

EXPLORE!

Refer to Example 5.1.4. Store

the function f(x )  3x2 1 into

Y1. Graph using a bold

graphing style and the window

[0, 2.35]0.5 by [2, 12]1.

Place into Y2 the family of

antiderivatives

F(x )  x3 x L1

where L1 is the list of integer

values 5 to 5. Which of

these antiderivatives passes

through the point (2, 6)?

Repeat this exercise for

f(x )  3x2 2.

Integration Rules This list of rules can be used to simplify the computation of definite integrals.

Rules for Definite Integrals

Let f and g be any functions continuous on a  x  b. Then,

1. Constant multiple rule: k f(x) dx  k f(x) dx for constant k

2. Sum rule: [ f(x) g(x)] dx  f(x) dx g(x) dx

3. Difference rule: [ f(x) g(x)] dx  f(x) dx g(x) dx

4. f(x) dx  0

5. f(x) dx  f(x) dx

6. Subdivision rule: f(x) dx  f(x) dx f(x) dx

b

c

c

a

b

a

b

a

a

b

a

a

b

a

b

a

b

a

b

a

b

a

b

a

b

a

b

a

b. We want to find a time with such that . Solving

this equation, we find that

Since t  0.39 is outside the time interval (8 A.M. to 5 P.M.), it fol￾lows that the temperature in the city is the same as the average temperature only

when t  7.61, that is, at approximately 1:37 P.M.

2  ta  11

 0.39 or 7.61

ta  4  13

take square roots on both sides ta 4   13

multiply both sides by 3 (ta 4)2  (3)13

3   13

subtract 3 from both sides 1

3

(ta 4)2  4

3 3  13

3

3 1

3

(ta 4)2  4

3

T(ta)  4

3 2  t t  ta a  11

Just-In-Time REVIEW

Since there are 60 minutes in

an hour, 0.61 hour is the same

as 0.61(60) minutes.

Thus, 7.61 hours after 6 A.M.

is 37 minutes past 1 P.M. or

1.37 P.M.

Just-In-Time Reviews  37

These references, located in the margins, are

used to quickly remind students of important

concepts from college algebra or precalculus as

they are being used in examples and review.

Definitions

Definitions and key concepts are set off in shaded

boxes to provide easy referencing for the student.

5.1.5 through 5.1.8). However, since Q(x) is an antiderivative of Q(x), the funda￾mental theorem of calculus allows us to compute net change by the following defi￾nite integration formula.

Net Change ■ If Q(x) is continuous on the interval a  x  b, then the net

change in Q(x) as x varies from x  a to x  b is given by

Q(b) Q(a) 

b

a

Q(x) dx

Here are two examples involving net change.

EXAMPLE 5.3.9

At a certain factory, the marginal cost is 3(q 4)2 dollars per unit when the level of

production is q units. By how much will the total manufacturing cost increase if the

level of production is raised from 6 units to 10 units?

Procedural Examples and Boxes

Each new topic is approached with careful clarity by

providing step-by-step problem-solving techniques

through frequent procedural examples and summary

boxes.

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Writing Exercises

These problems, designated by writing icons, challenge a

student’s critical thinking skills and invite students to research

topics on their own.

Calculator Exercises

Calculator icons designate problems within each section that

can only be completed with a graphing calculator.

CHAPTER SUMMARY 364 CHAPTER 4 Exponential and Logarithmic Functions 4-74

where t is the number of years after a fixed base

year and D0 is the mortality rate when t  0.

a. Suppose the initial mortality rate of a particular

group is 0.008 (8 deaths per 1,000 women).

What is the mortality rate of this group 10 years

later? What is the rate 25 years later?

b. Sketch the graph of the mortality function D(t)

for the group in part (a) for 0  t  25.

82. GROSS DOMESTIC PRODUCT The gross

domestic product (GDP) of a certain country was

100 billion dollars in 1990 and 165 billion dollars

in 2000. Assuming that the GDP is growing

exponentially, what will it be in the year 2010?

83. ARCHAEOLOGY “Lucy,” the famous prehuman

whose skeleton was discovered in Africa, has been

found to be approximately 3.8 million years old.

a. Approximately what percentage of original 14C

would you expect to find if you tried to apply car￾bon dating to Lucy? Why would this be a prob￾lem if you were actually trying to “date” Lucy?

b. In practice, carbon dating works well only for

relatively “recent” samples—those that are no

more than approximately 50,000 years old. For

older samples, such as Lucy, variations on

carbon dating have been developed, such as

potassium-argon and rubidium-strontium dating.

Read an article on alternative dating methods

and write a paragraph on how they are used.*

84. RADIOLOGY The radioactive isotope

gallium-67 (67Ga), used in the diagnosis of

malignant tumors, has a half-life of 46.5 hours. If

we start with 100 milligrams of the isotope, how

many milligrams will be left after 24 hours? When

will there be only 25 milligrams left? Answer

these questions by first using a graphing utility to

graph an appropriate exponential function and then

using the TRACE and ZOOM features.

85. A population model developed by the U.S. Census

Bureau uses the formula

to estimate the population of the United States (in

millions) for every tenth year from the base year

P(t)  202.31

1 e3.9380.314t

1790. Thus, for instance, t  0 corresponds to

1790, t  1 to 1800, t  10 to 1890, and so on.

The model excludes Alaska and Hawaii.

a. Use this formula to compute the population of

the United States for the years 1790, 1800,

1830, 1860, 1880, 1900, 1920, 1940, 1960,

1980, 1990, and 2000.

b. Sketch the graph of P(t). When does this model

predict that the population of the United States

will be increasing most rapidly?

c. Use an almanac or some other source to find the

actual population figures for the years listed in

part (a). Does the given population model seem

to be accurate? Write a paragraph describing

some possible reasons for any major differences

between the predicted population figures and the

actual census figures.

86. Use a graphing utility to graph y  2x

, y  3x

,

y  5x

, and y  (0.5)x on the same set of axes.

How does a change in base affect the graph of the

exponential function? (Suggestion: Use the

graphing window [3, 3]1 by [3, 3]1.)

87. Use a graphing utility to draw the graphs of

y  , y  , and y  3x on the same set

of axes. How do these graphs differ? (Suggestion:

Use the graphing window [3, 3]1 by [3, 3]1.)

88. Use a graphing utility to draw the graphs of y  3x

and y  4 ln on the same axes. Then use

TRACE and ZOOM to find all points of

intersection of the two graphs.

89. Solve this equation with three decimal place

accuracy:

log5 (x 5) log2 x  2 log10 (x

2 2x)

90. Use a graphing utility to draw the graphs of

y  ln (1 x

2

) and y 

on the same axes. Do these graphs intersect?

91. Make a table for the quantities and

, with n  8, 9, 12, 20, 25, 31, 37,

38, 43, 50, 100, and 1,000. Which of the two

quantities seems to be larger? Do you think this

inequality holds for all n  8?

(n 1)

n

(n)

n1

1

x

x

3  x 3x

*A good place to start your research is the article by Paul J. Campbell,

“How Old Is the Earth?”, UMAP Modules 1992: Tools for Teaching,

Arlington, MA: Consortium for Mathematics and Its Applications,

1993.

Chapter Review

Chapter Review material aids the student in

synthesizing the important concepts discussed within

the chapter, including a master list of key technical

terms and formulas introduced in the chapter.

Antiderivative; indefinite integral: (372, 374)

Power rule: (375)

(375)

(375)

(375)

Sum rule: (376)

Initial value problem (378)

Integration by substitution: (386)

where u  u(x)

du  u(x) dx

g(u(x))u(x) dx  g(u) du

[ f(x) g(x)] dx  f(x) dx g(x) dx

Constant rule: kdx  kx C

Exponential rule: ekx dx  1

k

ekx C

Logarithmic rule: 1

x dx  ln |x| C

xn dx  xn1

n 1 C for n

1

f(x)dx  F(x) C if and only if F(x)  f(x)

Important Terms, Symbols, and Formulas

Definite integral: (401)

Area under a curve: (399, 401)

Special rules for definite integrals: (404)

a

b

f(x) dx 

b

a

f(x) dx

a

a

f(x) dx  0

a b

x

y

R

y = f (x)

b

a

f(x) dx  lim

n→ [ f(x1) f(x n)] x

Area of R



b

a

f(x) dx

CHAPTER SUMMARY

1. Evaluate each of these expressions:

a.

b.

c. log2 4 log4161

d.

2. Simplify each of these expressions:

a. (9x4

y

2

)

3/2

b. (3x2

y4/3)

1/2

c.

d.

x0.2y1.2

x1.5y0.4 

5

y

x

3/2

x2/3

y1/6

2

8

27

2/3

16

81

3/2



3

(25)1.5

8

27

(32

(92

)

(27)2/3

3. Find all real numbers x that satisfy each of these

equations.

a.

b. e

1/x  4

c. log4 x

2  2

d.

4. In each case, find the derivative . (In some

cases, it may help to use logarithmic

differentiation.)

a.

b. y  ln (x3 2x

2 3x)

c. y  x3 ln x

d. y  e2x

(2x 1

3

1 x2

y  ex

x2 3x

dy

dx

25

1 2e0.5t  3

42xx

2

 1

64

Checkup for Chapter 4

Chapter Checkup

Chapter Checkups provide a quick quiz for students

to test their understanding of the concepts introduced

in the chapter.

x KEY FEATURES OF THIS TEXT

CONSUMERS’ WILLINGNESS TO SPEND For

the consumers’ demand functions D(q) in Exercises 1

through 6:

(a) Find the total amount of money consumers are

willing to spend to get q0 units of the

commodity.

(b) Sketch the demand curve and interpret the

consumers’ willingness to spend in part (a) as

an area.

1. D(q)  2(64 q2

) dollars per unit; q0  6 units

2. D(q)  dollars per unit; q0  5 units

3. D(q)  dollars per unit; q0  12 units

4. D(q)  dollars per unit; q0  10 units

5. D(q)  40e0.05q dollars per unit; q0  10 units

6. D(q)  50e0.04q dollars per unit; q0  15 units

CONSUMERS’ SURPLUS In Exercises 7 through

10, p  D(q) is the price (dollars per unit) at which q

units of a particular commodity will be demanded by

the market (that is, all q units will be sold at this

price), and q0 is a specified level of production. In

each case, find the price p0  D(q0) at which q0 units

will be demanded and compute the corresponding con￾sumers’ surplus CS. Sketch the demand curve y  D(q)

and shade the region whose area represents the

consumers’ surplus.

7. D(q)  2(64 q2

); q0  3 units

8. D(q)  150 2q 3q2

; q0  6 units

9. D(q)  40e0.05q

; q0  5 units

10. D(q)  75e0.04q

; q0  3 units

PRODUCERS’ SURPLUS In Exercises 11 through

14, p  S(q) is the price (dollars per unit) at which q

units of a particular commodity will be supplied to the

market by producers, and q0 is a specified level of

production. In each case, find the price p0  S(q0) at

which q0 units will be supplied and compute the

corresponding producers’ surplus PS. Sketch the supply

curve y  S(q) and shade the region whose area

represents the producers’ surplus.

300

4q 3

400

0.5q 2

300

(0.1q 1)2

11. S(q)  0.3q2 30; q0  4 units

12. S(q)  0.5q 15; q0  5 units

13. S(q)  10 15e0.03q

; q0  3 units

14. S(q)  17 11e

0.01q

; q0  7 units

CONSUMERS’ AND PRODUCERS’ SURPLUS AT

EQUILIBRIUM In Exercises 15 through 19,

the demand and supply functions, D(q) and S(q), for a

particular commodity are given. Specifically, q

thousand units of the commodity will be demanded

(sold) at a price of p  D(q) dollars per unit, while q

thousand units will be supplied by producers when the

price is p  S(q) dollars per unit. In each case:

(a) Find the equilibrium price pe (where supply

equals demand).

(b) Find the consumers’ surplus and the

producers’ surplus at equilibrium.

15. D(q)  131 q2

; S(q)  50 q2

16. D(q)  65 q2

; S(q)  q2 2q 5

17. D(q)  0.3q2 70; S(q)  0.1q2 q 20

18. D(q)  ; S(q)  5 q

19. D(q)  3; S(q)  (q 1)

20. PROFIT OVER THE USEFUL LIFE OF A

MACHINE Suppose that when it is t years old,

a particular industrial machine generates revenue

at the rate R(t)  6,025 8t

2 dollars per year

and that operating and servicing costs accumulate

at the rate C(t)  4,681 13t

2 dollars per year.

a. How many years pass before the profitability

of the machine begins to decline?

b. Compute the net profit generated by the

machine over its useful lifetime.

c. Sketch the revenue rate curve y  R(t) and

the cost rate curve y  C(t) and shade the

region whose area represents the net profit

computed in part (b).

1

3

16

q 2

245 2q

1

3

2

3

1

3

EXERCISES ■ 5.5 Exercise Sets

Almost 300 new problems have been added to increase the

effectiveness of the highly praised exercise sets! Routine

problems have been added where needed to ensure students

have enough practice to master basic skills, and a variety of

applied problems have been added to help demonstrate the

practicality of the material.

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KEY FEATURES OF THIS TEXT xi

Think About It Essays

The modeling-based Think About It essays show students

how material introduced in the chapter can be used to

construct useful mathematical models while explaining the

modeling process, and providing an excellent starting

point for projects or group discussions.

Explore! Technology

Utilizing the graphing, Explore Boxes

challenge a student’s understanding of the

topics presented with explorations tied to

specific examples. Explore! Updates provide

solutions and hints to selected boxes

throughout the chapter.

6. If you invest $2,000 at 5% compounded

continuously, how much will your account be

worth in 3 years? How long does it take before

your account is worth $3,000?

7. PRESENT VALUE Find the present value of

$8,000 payable 10 years from now if the annual

interest rate is 6.25% and interest is compounded:

a. Semiannually

b. Continuously

8. PRICE ANALYSIS A product is introduced and

t months later, its unit price is p(t) hundred

dollars, where

p ln(t  1)

t  1  5

1 e What is the maximum revenue?

10. CARBON DATING An archaeological artifact is

found to have 45% of its original 14C. How old is

the artifact? (Use 5,730 years as the half-life of

14C.)

11. BACTERIAL GROWTH A toxin is introduced

into a bacterial colony, and t hours later, the

population is given by

N(t) 10,000(8  t)e0.1t

a. What was the population when the toxin was

introduced?

b. When is the population maximized? What is the

maximum population?

c. What happens to the population in the long run

(as )? t→

In Exercises 1 through 4, sketch the graph of the given

exponential or logarithmic function without using

calculus.

1. f(x) 5x

2. f(x) 2ex

3. f(x) ln x2

4. f(x) log3 x

5. a. Find f(4) if f(x) Aekx and f(0) 10,

f(1) 25.

b. Find f(3) if f(x) Aekx and f(1) 3,

f(2) 10.

c. Find f(9) if f(x) 30  Aekx and f(0) 50,

f(3) 40.

d. Find f(10) if and f(0) 3,

f(5) 2.

f(t) 6

1  Aekt

Review Exercises

6. Evaluate the following expressions without using

tables or a calculator.

a. ln e

5

b. e

ln 2

c. e

3 ln 4ln 2

d. ln 9e

2  ln 3e

2

In Exercises 7 through 13, find all real numbers x that

satisfy the given equation.

7. 8 2e0.04x

8. 5 1  4e

6x

9. 4 ln x 8

10. 5x e3

11. log9 (4x 1) 2

12. ln (x 2)  3 ln (x  1)

Review Problems

A wealth of additional routine and applied problems

is provided within the end-of-chapter exercise sets,

offering further opportunities for practice.

THINK ABOUT ITTHINK ABOUT IT

JUST NOTICEABLE DIFFERENCES

IN PERCEPTION

Calculus can help us answer questions about human perception, including questions

relating to the number of different frequencies of sound or the number of different

hues of light people can distinguish (see the accompanying figure). Our present goal

is to show how integral calculus can be used to estimate the number of steps a per￾son can distinguish as the frequency of sound increases from the lowest audible fre￾quency of 15 hertz (Hz) to the highest audible frequency of 18,000 Hz. (Here hertz,

abbreviated Hz, equals cycles per second.)

A mathematical model* for human auditory perception uses the formula

y 0.767x

0.439, where y Hz is the smallest change in frequency that is detectable at

frequency x Hz. Thus, at the low end of the range of human hearing, 15 Hz, the small￾est change of frequency a person can detect is y 0.767  150.439 2.5 Hz, while

at the upper end of human hearing, near 18,000 Hz, the least noticeable difference is

approximately y 0.767  18,0000.439 57 Hz. If the smallest noticeable change of

frequency were the same for all frequencies that people can hear, we could find the

number of noticeable steps in human hearing by simply dividing the total frequency

range by the size of this smallest noticeable change. Unfortunately, we have just seen

that the smallest noticeable change of frequency increases as frequency increases, so

the simple approach will not work. However, we can estimate the number of distin￾guishable steps using integration.

Toward this end, let y f(x) represent the just noticeable difference of frequency

people can distinguish at frequency x. Next, choose numbers x0, x1, . . . , xn beginning

at x0 15 Hz and working up through higher frequencies to xn 18,000 Hz in such

a way that for j 0, 2, . . . , n 1,

xj  f(xj) xj1

*Part of this essay is based on Applications of Calculus: Selected Topics from the Environmental and

Life Sciences, by Anthony Barcellos, New York: McGraw-Hill, 1994, pp. 21–24.

EXPLORE! UPDATE

Complete solutions for all EXPLORE! boxes throughout the text can be accessed at

the book-specific website, www.mhhe.com/hoffmann.

Store the constants {4, 2, 2, 4} into L1 and write Y1 X^3 and Y2 Y1  L1.

Graph Y1 in bold, using the modified decimal window [4.7, 4.7]1 by [6, 6]1. At

x 1 (where we have drawn a vertical line), the slopes for each curve appear equal.

Solution for Explore!

on Page 373

Using the tangent line feature of your graphing calculator, draw tangent lines at

x 1 for several of these curves. Every tangent line at x 1 has a slope of 3,

although each line has a different y intercept.

The numerical integral, fnInt(expression, variable, lower limit, upper limit) can be

found via the MATH key, 9:fnInt(, which we use to write Y1 below. We obtain a fam￾ily of graphs that appear to be parabolas with vertices on the y axis at y 0, 1,

and 4. The antiderivative of f(x) 2x is F(x) x2  C, where C 0, 1, and 4,

in our case.

Solution for Explore!

on Page 374

EXPLORE! UPDATE

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xii SUPPLEMENTS

Applied Calculus for Business, Economics, and the Social and Life

Sciences, Expanded Tenth Edition

ISBN – 13: 9780073532332 (ISBN-10: 0073532339)

Expanded Tenth Edition contains all of the material present in the Brief Tenth Edi￾tion of Calculus for Business, Economics, and the Social and Life Sciences, plus four

additional chapters covering Differential Equations, Infinite Series and Taylor Approx￾imations, Probability and Calculus, and Trigonometric Functions.

Supplements

Also available . . .

Student's Solution Manual

The Student’s Solutions Manual contains comprehensive, worked-out solutions for

all odd-numbered problems in the text with the exception of the Checkup section for

which solutions to all problems are provided. Detailed calculator instructions and

keystrokes are also included for problems marked by the calculator icon. ISBN–13:

9780073349022 (ISBN–10: 0-07-33490-X)

Instructor's Solutions Manual

The Instructor’s Solutions Manual contains comprehensive, worked-out solutions for

all even-numbered problems in the text and is available on the book’s website,

www.mhhe.com/hoffmann.

Computerized Test Bank

Brownstone Diploma testing software, available on the book’s website, offers instruc￾tors a quick and easy way to create customized exams and view student results. The

software utilizes an electronic test bank of short answer, multiple choice, and true/false

questions tied directly to the text, with many new questions added for the Tenth Edi￾tion. Sample chapter tests and final exams in Microsoft Word and PDF formats are also

provided.

MathZone—www.mathzone.com

McGraw-Hill’s MathZone is a complete online homework system for mathematics

and statistics. Instructors can assign textbook-specific content from over 40 McGraw￾Hill titles as well as customize the level of feedback students receive, including the

ability to have students show their work for any given exercise.

Within MathZone, a diagnostic assessment tool powered by ALEKS is available

to measure student preparedness and provide detailed reporting and personalized

remediation.

For more information, visit the book’s website (www.mhhe.com/hoffmann) or

contact your local McGraw-Hill sales representative (www.mhhe.com/rep).

hof32312_fm_i-xvi.qxd 12/4/08 08:21am Page xii ntt 201:MHDQ089:mhhof10%0:hof10fm:

SUPPLEMENTS xiii

ALEKS—www.aleks.com/highered

ALEKS (Assessment and LEarning in Knowledge Spaces) is a dynamic online learn￾ing system for mathematics education, available over the Web 24/7. ALEKS assesses

students, accurately determines their knowledge, and then guides them to the mate￾rial that they are most ready to learn. With a variety of reports, Textbook Integration

Plus, quizzes, and homework assignment capabilities, ALEKS offers flexibility and

ease of use for instructors.

• ALEKS uses artificial intelligence to determine exactly what each student

knows and is ready to learn. ALEKS remediates student gaps and provides

highly efficient learning and improved learning outcomes.

• ALEKS is a comprehensive curriculum that aligns with syllabi or specified

textbooks. Used in conjunction with McGraw-Hill texts, students also receive

links to text-specific videos, multimedia tutorials, and textbook pages.

• Textbook Integration Plus allows ALEKS to be automatically aligned with

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chapter goals, homework, and quizzes.

• ALEKS with AI-2 gives instructors increased control over the scope and

sequence of student learning. Students using ALEKS demonstrate a steadily

increasing mastery of the content of the course.

• ALEKS offers a dynamic classroom management system that enables instructors

to monitor and direct student progress toward mastery of course objectives.

ALEKS Prep for Calculus

ALEKS Prep delivers students the individualized instruction needed in the first weeks

of class to help them master core concepts they should have learned prior to enter￾ing their present course, freeing up lecture time for instructors and helping more stu￾dents succeed.

ALEKS Prep course products feature:

• Artificial intelligence. Targets gaps in individual student knowledge.

• Assessment and learning. Directed toward individual student needs.

• Automated reports. Monitor student and course progress.

• Open response environment. Includes realistic input tools.

• Unlimited Online Access. PC and Mac compatible.

CourseSmart Electronic Textbook

CourseSmart is a new way for faculty to find and review e-textbooks. It’s also a

great option for students who are interested in accessing their course materials digi￾tally and saving money. At CourseSmart, students can save up to 50% off the cost of

a print book, reduce their impact on the environment, and gain access to powerful

Web tools for learning including full text search, notes and highlighting, and e-mail

tools for sharing notes between classmates. www.CourseSmart.com

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xiv ACKNOWLEDGEMENTS

Acknowledgements

James N. Adair, Missouri Valley College

Faiz Al-Rubaee, University of North Florida

George Anastassiou, University of Memphis

Dan Anderson, University of Iowa

Randy Anderson, Craig School of Business

Ratan Barua, Miami Dade College

John Beachy, Northern Illinois University

Don Bensy, Suffolk County Community College

Neal Brand, University of North Texas

Lori Braselton, Georgia Southern University

Randall Brian, Vincennes University

Paul W. Britt, Louisiana State University—Baton Rouge

Albert Bronstein, Purdue University

James F. Brooks, Eastern Kentucky University

Beverly Broomell, SUNY—Suffolk

Roxanne Byrne, University of Colorado at Denver

Laura Cameron, University of New Mexico

Rick Carey, University of Kentucky

Steven Castillo, Los Angeles Valley College

Rose Marie Castner, Canisius College

Deanna Caveny, College of Charleston

Gerald R. Chachere, Howard University

Terry Cheng, Irvine Valley College

William Chin, DePaul University

Lynn Cleaveland, University of Arkansas

Dominic Clemence, North Carolina A&T State

University

Charles C. Clever, South Dakota State University

Allan Cochran, University of Arkansas

Peter Colwell, Iowa State University

Cecil Coone, Southwest Tennessee Community College

Charles Brian Crane, Emory University

Daniel Curtin, Northern Kentucky University

Raul Curto, University of Iowa

Jean F. Davis, Texas State University—San Marcos

John Davis, Baylor University

Karahi Dints, Northern Illinois University

Ken Dodaro, Florida State University

Eugene Don, Queens College

Dora Douglas, Wright State University

Peter Dragnev, Indiana University–Purdue University,

Fort Wayne

Bruce Edwards, University of Florida

Margaret Ehrlich, Georgia State University

Maurice Ekwo, Texas Southern University

George Evanovich, St. Peters’ College

Haitao Fan, Georgetown University

Brad Feldser, Kennesaw State University

Klaus Fischer, George Mason University

Michael Freeze, University of North Carolina—

Wilmington

Constantine Georgakis, DePaul University

Sudhir Goel, Valdosta State University

Hurlee Gonchigdanzan, University of Wisconsin—

Stevens Point

Ronnie Goolsby, Winthrop College

Lauren Gordon, Bucknell University

Angela Grant, University of Memphis

John Gresser, Bowling Green State University

Murli Gupta, George Washington University

Doug Hardin, Vanderbilt University

Marc Harper, University of Illinois at Urbana—

Champaign

Jonathan Hatch, University of Delaware

John B. Hawkins, Georgia Southern University

Celeste Hernandez, Richland College

William Hintzman, San Diego State University

Matthew Hudock, St. Philips College

Joel W. Irish, University of Southern Maine

Zonair Issac, Vanderbilt University

Erica Jen, University of Southern California

Jun Ji, Kennesaw State University

Shafiu Jibrin, Northern Arizona University

Victor Kaftal, University of Cincinnati

Sheldon Kamienny, University of Southern California

Georgia Katsis, DePaul University

Fritz Keinert, Iowa State University

Melvin Kiernan, St. Peter’s College

As in past editions, we have enlisted the feedback of professors teaching from our

text as well as those using other texts to point out possible areas for improvement.

Our reviewers provided a wealth of detailed information on both our content and

the changing needs of their course, and many changes we have made were a direct

result of consensus among these review panels. This text owes its considerable suc￾cess to their valuable contributions, and we thank every individual involved in this

process.

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